The manliest thing about NBCU's new guy-focused Esquire channel may be the attempt to launch it.
A tire manufacturer may not be the first company you think of when it comes to sponsoring the Academy Museum of Motion Pictures. But the Academy of Motion Picture Arts & Sciences has locked a…
When it comes to Universal's "Fast and the Furious" franchise, the cars have been as much of a star attraction as the actors behind the wheel.
TCL sees the U.S. as its next big market, and believes films like "Iron Man 3" represent the first steps toward planting its flag here.
Audi is returning to Marvel Studio's superhero franchise for a third time, providing hero cars and marketing dollars to "Iron Man 3."
007 helps Aston Martin's sleek curves seduce a new generation
"Skyfall" is expected to be a windfall for marketers as the James Bond actioner rolls out in U.S. theaters.
The best of the Brosnan Bond movies, "Tomorrow Never Dies" features one of the only plausible villains in the entire franchise - the other two being "License to Kill's" drug kingpin and "Quantum of…
As topper of Eon Prods., the shingle behind the James Bond pics, Broccoli's world revolves around blockbusters, but in helping turn "Once," a low-budget indie film into a Broadway hit, Broccoli and…
James Bond is suiting up for Comic-Con, with MGM set to promote all of the films in the spy series at the fanfest as part of the franchise's 50th anniversary.
Domestic Film WEEKEND OF
PROVIDED BY: Box Office
Frozen1Weekend: $31.6M Disney
Out of the Furnace
Out of the Furnace3Weekend: $5.3M Relativity Media