Aimee Viles: Senior VP of emerging media, Bravo Media
Adam Goodman: President of Paramount Film Group
Chris Williams: Chief development officer, Maker Studios
Joseph Kosinski: Director, “Oblivion”
Jill Calcaterra: Chief marketing officer for Cinedigm
Ezra Cooperstein: COO, Fullscreen
David Wertheimer: President Digital, Fox Broadcasting
Maya Baratz: Director of Product Development, ABC News Digital
Erik Martin: General manager, Reddit
Mark Greenberg: President and CEO, Epix
Walter Levitt: Executive VP Marketing, Comedy Central
1953: Brigitte Bardot drew a crowd just
sitting on the beach as she channeled the
title of the movie in which she starred the
previous year, 1952's "The Girl in the Bikini"
1954: Miss Festival, British actress Simone Silva, certainly caused a ruckus when she stripped
to the waist while posing with a surprised
Robert Mitchum. Cannes officials asked her to leave the fest, and she wound up being, well, stripped of her title.
1991: Madonna and Cannes seemed to be made for each other as the singer hit the Croisette in
support of her concert-tour doc, Truth or Dare -- or, as it was more provocatively known 1991 in Europe, In Bed With Madonna
1993: Giant balloons of movie stars are not
an uncommon sight in Cannes, with this
inflatable Arnold Schwarzenegger hyping
"The Last Action Hero." No word on whether
he used the prop during his California
1997: The biggest pop stars in the world at the time, the Spice Girls, far left, appeared
on the balcony of the Martinez Hotel to promote their pic, "Spice World," and drew the attention of a significant sector of the
paparazzi -- and male journos -- who were covering the fest.
2007: It seemed like a good idea at the time ... Jerry Seinfeld donned a bee suit and ziplined
off the Carlton Hotel to promote his animated pic Bee Movie with co-star Chris Rock, 2007 who was allowed to remain earthbound.
2012: Sacha Baron Cohen spent most of his stay in Cannes last year in character as
Admiral General Aladeen from his movie
Jon Chu: Director, "G.I. Joe: Retaliation"
"My television is a 65-inch, 3D Panasonic VX-something-something. I have way too many televisions."
Eric Kuhn, Head of Social Media, UTA
"I love start-ups, so I download everything. And I also have FOMO (fear of missing out) on an app that I might not have, so I download everything and I try to play with everything. Some of my favorite apps are Vyclone, I love SnapChat."
Aimee Viles, Senior VP of Emerging Media, Bravo Media
"Twitter has really been our go-to platform, because that's where the conversation is happening. There's a very sort of passionate, instantaneous reaction that happens in our fans and they love to be part of the larger community. And Twitter with that larger sort of in the moment kind of experience really just resonates."
Adam Goodman, President of Paramount Film Group
"The iPad has been the most disruptive thing that's happened. Being a movie executive and being able to have information at your fingertips, being able to look at anything, to point to anything, instead of having to just explain to someone what a shot looked like in a certain movie, within in a second, you can pull up a key frame. It's been really revolutionary for us."
Chris Williams, Chief Development Officer, Maker Studios
"The number one app I use, frankly, is email. I'm just so old school. I just tried using Mailbox, but the problem is I aggregate more than just gmail accounts. And I need to have one program that can pull in email from multiple sources, not just gmail-based stuff. I have like six emails, you know. I'm an old guy."
Joseph Kosinski: Director, "Oblivion"
"I love that I can use pix on my iPhone now, which is an app that allows me to check dailies, look at edits, keep working on the movie no matter where I am."
Jill Calcaterra, Chief Marketing Officer, Cinedigm
"I can't breathe without my iPhone 5. I need it with me at all times. Like right now, I'm twitching, because it's not near me."
Ezra Cooperstein, COO, Fullscreen
"I love Pulse, mapmyrun, Tunigo, Evernote, Spotify, NPR and Tempo. As you can see app diet is all about enhancing my daily rituals."
David Wertheimer, President Digital, Fox Broadcasting
"We have a social engagement app called Fox Now that has synchronized content, when you're watching our shows, and a curated social feed that helps people who aren't super deep into social media to engage with our shows."
Maya Baratz, Director of Product Development, ABC News Digital
"Social media is a super interesting way to engage around any type of content -- especially television content. What we've seen is that people use social media now the way people used to use water coolers or sat around in packed movie theaters, where we really like to engage. And that's largely because your personal reaction to any show that you're watching is actually largely influenced by the reactions of other people."
Erik Martin, General manager, Reddit
"You can't find a link to even our own Facebook and Twitter on our site. We believe that if we have cool stuff going on, people will just share it because they want to. We've found that the sort of automated sharing that you can increase the volume, but it's going to be diminished in quality. So you're going to get all this noise instead of the actually really awesome good stuff being shared, because it makes it slightly harder, but it means that what doesn't get shared is more interesting."
Mark Greenberg, President and CEO, Epix
"My iPad is loaded with apps, but part of it is control and choice. For me it's my banking. It's getting access to some sports, entertainment sites, constantly looking at what's going on in the business."
Walter Levitt, Executive VP Marketing, Comedy Central
"I'm a huge Twitter addict. I have been for a very, very long time. I was one of those guys that was on Twitter in the early days when people were wondering why anybody would want to be on Twitter. I actually find it in many respects to be the most credible tool for staying in touch with people, meeting people, for learning news and for sharing news."