This column is part of Variety's Broken Hollywood feature. For more execs and their opinions on the state of Hollywood, click here.It’s hard for me to accept the argument that millennials are not watching TV. I’m not one to believe that our culture of TV consumption is changing dramatically. It’s just how we consume and where we consume it that’s changing.But I think there’s also a problem in that there isn’t an overwhelming amount of content for millennials on the...
Upon becoming the third CEO in A+E Networks’ history in 2013, Nancy Dubuc soon established an in-house studio, A+E Studios, to generate original content for the company’s various networks. She also rebranded Bio as FYI and helped launch the Viceland network as a joint venture with Vice Media.
Dubuc’s vision has led her to push the networks in new directions. While EVP/GM of History, she successfully rebranded it from a channel known primarily for airing documentaries into a powerhouse cabler boasting hit original unscripted series like “Pawn Stars” and “American Pickers.” Next, as president of History and Lifetime, she ordered History’s first original scripted fare, the groundbreaking and award-winning miniseries “Hatfields & McCoys,” which paved the way for History’s first original series, “Vikings.” Those examples, plus series like A+E’s “Duck Dynasty,” to FYI’s “Tiny House Nation” and Lifetime’s buzzy drama “UnREAL,” established Dubuc’s reputation for finding the next big thing. Dubuc also oversaw a partnership with the National Women’s Soccer League securing an equity stake in the league and a three-year broadcast agreement.
Making content accessible to the widest audience possible was behind the idea to
simulcast major programming events like History’s ambitious $30 million remake of the “Roots” miniseries in 2016 across the company’s primary networks in the U.S.