Jo Ann Ross
President & Chief Advertising Revenue Officer
: CBS Corporation, CBS Entertainment
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Latest Headlines: Jo Ann Ross
The funny thing about "Upfront Week" is that, usually, very little "upfronting" actually takes place.
NBCUniversal prexy of ad sales Linda Yaccarino's success this upfront is critical to NBCU parent Comcast, which needs her to move approximately $9 billion worth of ad inventory to drive growth.
CBS is moving "Two and a Half Men" to Thursday in the fall, an unexpected shift in a schedule that will be introduced to advertisers at the network's upfront Wednesday along with four new series.
Former Lifetime and NBC programming exec JoAnn Alfano has been tapped prexy of television for Brillstein Entertainment Partners.
CBS is going on offense, launching a media blitz this week to tout its primetime strength heading into the upfronts.
A bloody but little-known chapter of Mormon history gives director Christopher Cain plenty of ammo for a stinging attack on religious extremism in "September Dawn."
CBS is mixing something different into its scheduling recipe this fall, keeping power players in place while making room for a handful of edgy new shows.
Every year, TV executives ask themselves the same question: Do upfronts still matter? This year, the question arises again, but for different reasons. Ad dollars are expected to be flat, around the…
Newly installed CBS sales prexy Jo Ann Ross has announced a flurry of promotions -- all from within.
With almost eerie precision, ABC and PBS topped nominations for the 14th annual News & Documentary Emmy Awards with 34 and 30 nods, respectively, the same figure both drew last year. The nominations…
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