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EVP, Ad Sales Entertainment Group, NBCUniversal
: WWE Studios, NBCUniversal, NBC Entertainment, Syfy, USA Network
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Tonight on NBC, some of the ads will be alive with the sounds of “The Sound of Music.” As the Peacock makes an attempt to draw eyeballs this evening at 8 p.m. ET with a live broadcast of the famous…
In an unorthodox restructuring of NBCUniversal's advertising sales operations, the Peacock is clustering sales efforts for its broadcast and cable networks along demographic and thematic lines rather…