
DATE: March 21, 2013
LOCATION: Sheraton Universal, Los Angeles
Join Variety and the Academy of Television Arts & Sciences Foundation for the 2013 TV Summit on March 21, 2013 at the Sheraton Universal in Los Angeles. As the television industry is being transformed by audiences splintered more than ever across new web and mobile platforms, the TV Summit will explore how to recognize opportunity with these changes to strengthen the overall business. Leaders from the broadcast/cable channels, emerging original content hubs, TV service providers and technology partners will explore what it means to develop, market and distribute successful programming.Your support of the 2013 TV Summit will benefit the Academy of Television Arts & Sciences Foundation’s wide range of educational activities. Established in 1959 as the charitable arm of the Television Academy, the Television Academy Foundation is behind such programs as the Archive of American Television, the Student Internship Program, the College Television Awards, the Fred Rogers Memorial Scholarship and the TV Faculty Seminar. More information about the Foundation can be found at emmysfoundation.org.
AGENDA
-
March 21, 2013 – 9:00am – 6:00pm8:30 – 9:00am Registration / Check-In/ Morning Networking9:00 – 9:15am Opening Remarks9:15 – 9:35Research Presentation: Free to Move Between Screens
Presented by Chery Idell, Executive Vice President, Client Solutions at Nielsen9:35 – 10:10am Keynote Conversation
Ed Carroll, Chief Operating Officer, AMC Networks
Interviewed by: Cynthia Littleton, Editor-in-Chief TV, Variety10:10am – 11:00am State of the TV Business
The television business is transforming so rapidly – across new programming choices, distribution strategies, monetization models and more – that it’s never been more exciting and complicated to work to advance the industry. As audiences are discovering growing content choices in and out of the traditional channel landscape, and advertisers race to capture them, what is the best way for networks and carriers to boost revenues? With competition so fierce for eyeballs, what is the new definition for hit programming? Top network and production chiefs will debate what it is taking to move this business forward.Moderated by:
Cynthia Littleton, Editor-in-Chief TV, VarietyConfirmed Speakers:
Susanne Daniels, President of Programming, MTV
Michael Wright, President of Programming, TNT, TBS, TCM
Loretha Jones, President Original Programming BET Networks
Marc Juris, COO truTV11:00 – 11:15am Networking Break11:15 – 12:00pm The Worldwide TV Boom
In this global marketplace, TV distributors are eager to tap into strengthening and emerging audience markets to grow revenues. At the same time, international countries can be sources of great inspiration for future U.S. hits. What are the latest strategies in growing shows across markets, as well as identifying and adapting foreign series and formats for US success? How do growing digital platforms worldwide impact current and future revenue prospects for the TV business? TV’s worldwide chiefs analyze what is critical in nurturing a hit for the U.S. and abroad.Moderated by:
Peter Caranicas, Deputy Editor, VarietyConfirmed Speakers:
David Goldberg, Chairman and CEO of Endemol North America
Thom Beers, CEO FremantleMedia North America
Brian Edwards, COO of One Three Media (formerly Mark Burnett Productions)
Ben Pyne, President, Worldwide Distribution, Disney Media Networks12:00 – 12:45pm Transformative TV: Next Generation Networks Turn Now
Today’s programming channels have exploded beyond the broadcast/cable/satellite universe, delivering both tremendous creative opportunity and debate over how best to monetize. As YouTube, Hulu, Yahoo, AOL, Netflix and more work to offer robust original programming slates, what is attracting the right-size audiences to drive new subscribers and/or advertisers? Are these new networks competitive to traditional TV or can they be complementary to grow audiences to boost viewing consumption overall? Top content creators, production companies, digital chiefs and brands analyze the impact of growing over-the-top programming and what it means to the overall TV industry.Moderated by:Andrew Wallenstein, Editor-in-Chief, TV VarietyConfirmed Speakers:
Werner Brell, Managing Director Red Bull Media House
Joe Davola, Executive Producer /Director (Awesomeness TV, One Tree Hill, Smallville)
Malik Ducard, Content Partnerships Director, YouTube
Kevin Doohan, EVP Marketing, Machinima
Ben Spergel, Senior Vice President, Television Insights and Product Manager, TV Dailies Ipsos MediaCT
Lance Sloane, Head of Digital Original Productions, Warner Bros. Digital Distribution12:45 – 2:00pm LUNCH2:00 – 2:30pm Afternoon Keynote Conversation
Chuck Lorre, Creator/Executive Producer (The Big Bang Theory, Mike and Molly, Two and a Half Men)
Moderated by Jay Sures, Managing Director, UTA2:30 – 3:15pm The Growing Power of Hispanic TV
As Hispanics are growing to become a larger portion of the crucial 18-49 TV audience, programmers and advertisers are rushing to best speak to this important viewing demographic. New channels and content are launching with an increasingly diverse Hispanic audience in mind – where both English and Spanish is often spoken at home, and American-style content can rival the traditional popularity of telenovelas and sports. Advertisers are also eager to target the rising and diversifying U.S. Hispanic population, and hopes to identify programming best hit this group. Top programmers, research chiefs and brands will explore how the TV industry is responding to this great potential for audience and advertiser growth.Moderated by:
Harris Whitbeck, CEO Zodiak LatinoConfirmed Speakers:
Steven Wolfe Pereira, Executive Vice President at MediaVest; Managing Director of MediaVest Multicultural (MV42º)
Emiliano Saccone, President MundoFox
Diana Mogollón, GM of mun2
Michael Schwimmer, President NUVOTV
Gil Goldschein, President Bunim-Murray Productions3:15 – 3:30pm Networking Break3:30 – 4:15pm TV that Makes a Difference – The Social Revolution
TV does have the power to do good – as it can educate, rally communities, and empower audiences to feel like their viewing choices can mean something in their lives. As social media popularity soars, there are growing opportunities to connect audiences around important causes. Which programmers are reaching new heights with advocacy campaigns? Which executive producers are building audiences through cause-based storylines. What is the best way to inspire viewers in ways that feel sincere, versus a feel like a business strategy? Content creators, network chiefs, brand partners and more will talk about the opportunity in social and advocacy-minded programming.
Confirmed Speakers:
Evan Shapiro, President of Participant Television
Toby Graff, SVP Public Affairs USA Networks
Brian Pines, Executive Producer (MTV and Logo’s It Gets Better) and Board Member for It Gets Better Project
Stephanie Drachkovitch, Co-Founder 44 Blue Productions
Tessie Topol, VP Corporate Social Responsibility and Community Affairs, Time Warner Cable4:15 – 5:00pm The New TV Everywhere: The Game-Changing Business of SVOD and Second Screen
Increasingly, the days are dwindling of viewers watching programming during designated initial airings. Yet these same viewers are watching as much programming as ever – albeit split between a hodgepodge of streaming video-on-demand (SVOD), recorded content and initial airings. What are the best strategies to endear viewers to content and grow their numbers at the same time? The current ‘TV Everywhere’ landscape is still scattershot, as certain episodes are available on certain platforms/screens brought to you by certain carriers. What is the right balance between working to retain initial viewings – reaping the advertising rewards – and giving the people the ultimate accessibility they crave? Top programmers, distributors and technology partners will debate how they are striking that fine balance between giving viewers what they want and expanding business at the same time.
Confirmed Speakers:
Mike Hopkins, President Distribution Fox Networks Group
Beth Roberts, COO, Universal Cable Prods & EVP, Business Affairs, Cable Entertainment & Cable Studios at NBC Universal
Avner Ronen, CEO Boxee
Jason George, CEO Telescope
Matt Strauss, SVP of Digital and Emerging Platforms for Comcast Cable5:00 – 5:45pm Showrunners SuperSession
The showrunners of today’s breakthrough and perennially popular shows will talk about what is important in making compelling series today. How do they manage the pressure to constantly interact with fan bases on social media? What is important in storytelling to best move a series along? What is the source of their inspiration? What are challenges in this increasingly competitive environment for audiences, faced with so many entertainment options?Moderated by:Brian Lowry, TV Columnist VarietyConfirmed Speakers:
Greg Yaitanes, Executive Producer of Banshee
Kevin Murphy, Executive Producer of Defiance
Graham Yost, Executive Producer of Justified and The Americans
Janet Tamaro, Executive Producer of Rizzoli & Isles
James Duff, Executive Producer of Major Crimes
Kurt Sutter, Creator and Executive Producer of Sons of Anarchy5:45pm Networking Reception

Susanne Daniels
Michael Wright
David Goldberg














