Krakoff new VNU chief


Robert Krakoff has been named chief exec and prexy of VNU Business Media, succeeding Mike Marchesano, who has become exec VP and chief corporate transformation officer for Dutch-based parent VNU.

  • Film

First Movies taps pair


London-based marketing research shingle First Movies has tapped two Nielsen NRG vets to lead its Los Angeles shop: Randy Baker will become the firm's domestic prexy, while Jane Epstein is joining as…

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