Get out the Windex, you'll want a clean screen for Playboy's multimedia PC entry. The Bunny pulls a winner out of its hat with "The Women of Playboy Multimedia Screen Saver," produced by Sony…
High tech equals high interest. Witness the huge turnouts around the highest-tech demonstrations at the National Association of Broadcasters' recent Las Vegas convention. This continuing fascination…
The popularity of country music exploded in 1993 and Sony Music's Nashville operations were there to collect.
To many game producers, the interactive movie with full-motion, full-screen video is today's holy grail of interactive computer entertainment, replacing 3D graphics, digitized speech, MIDI and other…
Viewers are "tuning out" on commercials and marketers are worried, but Jim Moloshok, senior marketing/advertising VP at Warner Bros., has found a novel way to overcome viewer resistance to his…