Pop artist Eamon has emerged at the top of the first ringtones chart to provide accurate data for the U.K. market, with a ringtone from the track "I Don't Want You Back."
O2 Germany, the German arm of mobile operator MMO2, has struck a deal with Sony Music Germany to deliver new singles to mobile customers two weeks before the CDs hit stories.
A recent report by high-tech market research firm In-Stat/MDR - owned by Variety's parent company Reed Business - predicts US mobile video services will be worth $5.4 billion a year in 2009.
Sony Music Entertainment and Vodafone announced the world's largest mobile operator-music company content distribution agreement on Monday.
Warner Music U.K. is scrapping promotional CDs of pre-release music in favor of Internet distribution.
Mforma, the US company which claims to be the world's largest distributor of mobile content, has acquired MobileGame Korea (MoGame), a leading developer and publisher of mobile games in Korea.
A study by mobile phone operator Nokia has found that phone users are willing to spend up to a third more per month, €7.4 ($8.80), to receive largely entertainment-based content.
Mobile operator O2 is organizing a country-wide series of 50-odd music events this summer, involving several key industry partners, to promote its O2 Music service. This service, launched in…
In a unique marketing push, Nike's new pan-European soccer commercial "The Other Game" has been launched on mobile phones before TV.
European cell phone operator O2 and diskery BMG have formed an innovative marketing partnership.