You will be redirected back to your article in seconds

Atlantic Records and Artist Partner Group Launch Emerge, a Nationwide Talent Search

Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover and develop emerging talent.

Emerge is accepting submissions from artists and musicians between the ages of 13 and 19 who are residents of the U.S. or Canada (excluding Quebec), beginning Tuesday (Oct. 10) through Nov. 12.

Complete details and instructions on how to enter can be found at www.atlanticrecords.com/emerge.

All entries will be reviewed by Atlantic A&R representatives, who will select the artist or artists deserving of a major label contract. A rep emphasized that the selected artist or artists will be offered the opportunity to work with the participating companies (i.e. a binding record or management deal will not be offered automatically).

“Emerge is all about breaking the barrier to entry for outstanding young artists,” said Artist Partner Group Founder & CEO Mike Caren. “Getting heard in this business shouldn’t be about who you know, but who you are as an artist. This campaign isn’t about industry relationships or market research, but about creating a new channel from performer to label, combined with the expertise of our friends at AEG Presents, Deckstar, Deutsch and Spotify.”

“We’re super excited to partner with all of these amazing companies that together embrace all aspects of an artist’s career,” said Atlantic Records’ Chairman & COO Julie Greenwald and Atlantic Records Chairman & CEO Craig Kallman. “This is a talent search for the digital age, designed to find distinctive voices with huge potential.”

 

 

More Music

  • Twiggy Ramirez Marilyn Manson Rape

    Twiggy Ramirez, Marilyn Manson Bassist, Accused of Rape

    Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover […]

  • Foo Fighters Show Canceled Dave Grohl

    Foo Fighters Reschedule Kentucky Show Due to Family Emergency

    Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover […]

  • Gibson Les Paul Traditional 2008 Standard

    Gibson Guitars Vacating Memphis Factory for Smaller Plant

    Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover […]

  • Pink

    The Philadelphia Experiment: How Pink and Collaborator Billy Mann Forged a 15-Year Friendship

    Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover […]

  • Jason Aldean SNL

    Jason Aldean Releases Cover of Tom Petty's 'I Won't Back Down' to Benefit Las Vegas Shooting Victims

    Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover […]

  • Margo Price

    Album Review: Margo Price's 'All American Made'

    Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover […]

  • Concert Review: Haim Light Up L.A.'s

    Concert Review: Haim Light Up L.A.'s Greek Theatre With Homecoming Show

    Atlantic Records and Artist Partner Group today announced the launch of Emerge, a nationwide, social media-driven search for teen pop/R&B talent. The companies have partnered with AEG Presents, Deckstar, Deutsch and Spotify in an effort to find young artists “with star potential, wherever they exist across the continent,” according to a release. The initiative is an unusual if not unprecented collaboration between a music company, a live entertainment organization, a management company, a marketing agency and a digital music service to discover […]

More From Our Brands

Access exclusive content