T.J. Miller Parasails Into Cannes to Debut ‘Emoji Movie’ Trailer

T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.”

The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji.

The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something unprecedented in the secret emoji world. Miller and his two friends — Jailbreak, a code-breaker voiced by Anna Faris, and Hi-5, James Corden’s High Five emoji — embark on a journey through multiple apps to break into the phone that sent the wrong text before it gets wiped. Patrick Stewart co-stars as the Poop emoji.

The “Silicon Valley” star danced alongside the colorful cast of the upcoming Sony Pictures Animation movie in an event at the beach in front of the InterContinental Carlton Hotel. Miller, soaking wet after his entry from air and sea, was flanked by his wife, actress Kate Gorney, who voices the Heart Eyes character in the film.

“This is an inventive and ingenious way to depict this world, and it’s really relatable,” Miller told press. The event was streamed live via GoPros attached to Miller’s harness.

The Emoji Movie” hits theaters on July 28. Directed by Tony Leondis and produced by Michelle Raimo, the film was scripted by Mike White and Eric Siegel. Sony also launched its “Angry Birds Movie” the day before the festival started last year.

Watch a video of the stunt here or below. The slightly awkward presentation begins at the 8:58-minute mark.

More Film

  • David Permut

    David Permut, Naomi Kawase Join Shanghai Festival Jury

    T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.” The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji. The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something […]

  • 'Adrift' Director Baltasar Kormakur on Casting

    'Adrift' Director Baltasar Kormakur on Casting Shailene Woodley, Shooting Surrounded by Sharks

    T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.” The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji. The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something […]

  • Trevor Jackson and Jason Mitchell in

    Film News Roundup: Sony Opening Crime Thriller 'Superfly' Two Days Earlier

    T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.” The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji. The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something […]

  • The Dead and the Others Review

    Cannes Film Review: 'The Dead and the Others'

    T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.” The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji. The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something […]

  • Transilvania Film Fest Raises Curtain on

    Transilvania Film Festival Raises Curtain on 17th Edition

    T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.” The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji. The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something […]

  • 'The Division' Director on Breaking the

    'The Division' Director David Leitch on Breaking the Video Game Movie Curse

    T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.” The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji. The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something […]

  • moviepass card

    MoviePass Parent's Stock Slides to Another Record Low

    T.J. Miller parasailed into Cannes on Tuesday, in a pre-market stunt for “The Emoji Movie.” The stunt was followed by Miller’s unveiling of the first official trailer for the film, in which he stars as Gene, the Meh emoji. The trailer opens with Miller’s character accidentally expressing the wrong face when called on for a text message — something […]

More From Our Brands

Access exclusive content