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IM Global Television Picks Up ‘SuperSwede’ for Global Distribution

IM Global Television has acquired global distribution rights to “SuperSwede,” Henrik Jansson-Schweizer’s critically-aclaimed documentary biopic about Ronnie Peterson, the legendary Swedish Formula 1.

“Superswede” marks the first original documentary film of MTG. It was produced by MTG-owned Nice Drama. Jansson-Schweizer’s previous credits include “Midnight Sun” and “100 Year-Old Man Who Climbed Out of the Window and Disappear”).

The documentary chronicles Peterson’s journey from small-town Sweden to the international fast lane, featuring interviews with Formula 1 champions such as Niki Lauda, Emerson Fittipaldi, Sir Jackie Stewart, Mario Andretti and Jody Scheckter, as well Peterson’s daughter, Nina Kennedy.

“Ronnie Peterson was a global phenomenon — and now his turbocharged life story is coming to audiences everywhere,” said Jakob Mejlhede, exec VP and head of programming and content development at MTG.

Eli Shibley, president of international distribution and co-production at IM Global said “‘Supersede’ gives a thrilling glimpse into Formula One’s rock n’roll era through the eyes of one of its most iconic figures, Ronnie Peterson.”

Shibley added that “Superswede is a visually compelling and character driven testament to the fabulous filmmaking and creativity coming from MTG and the wider Nordic region.”

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