You will be redirected back to your article in seconds

Bollywood Star Akshay Kumar’s ‘Toilet’ Flushes Non-Traditional Markets (EXCLUSIVE)

Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11.

Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister Narendra Modi’s Clean India Movement. It sees Kumar’s character begin a campaign to build a toilet for his house after his wife rebels against having to defecate at dawn in the fields.  The film is produced by Plan C Studios, a joint venture between Reliance Entertainment and Friday Filmworks.

The traditional Indian cinema overseas market comprises some 50 territories including the U.S., U.K., U.A.E, Australia, New Zealand, Malaysia and Singapore. Reliance Entertainment and KriArj Entertainment are distributing worldwide and expanding the same day release of “Toilet” to more than 70 territories. Among the 22 in Europe are: Greece, Czech Republic, Hungary, Malta, Croatia, Estonia and Latvia.

“With ‘Rustom’ widely accepted and loved across the world, we were emboldened to go for a bigger and more aggressive release,” said Prerna Arora and Arjun N. Kapoor of Kriarj Entertainment. Kumar is Bollywood’s banker, churning out hit after hit, including “Rustom,” “Airlift,” and the “Jolly LLB” franchise.

More Film

  • James Toback sexual harassment

    Dozens of Women Accuse Director James Toback of Sexual Harassment

    Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11. Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister […]

  • Robert Hawkins, Variety Rome Correspondent, Dies

    Bob Hawkins, Longtime Variety Journalist in Italy, Dies at 93

    Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11. Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister […]

  • Boo 2! A Madea Halloween

    Box Office: Tyler Perry's 'Boo 2!' Tops Downbeat Weekend With $21.7 Million

    Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11. Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister […]

  • Aida Begic Director Aida Begic poses

    Antalya Festival: Aida Begic on ‘Never Leave Me,’ Shooting Movies with Kids

    Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11. Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister […]

  • Antalya Fest Opens with Walken, Syrian

    Antalya Festival Opens with Walken, Syrian Refugee Crisis-themed ‘Never Leave Me’

    Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11. Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister […]

  • Interview With Carla Simón, director of

    ‘Summer 1993’s’ Carla Simón Talks About, Summer, Kids, Oscars

    Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11. Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister […]

  • Processed with VSCO with a6 preset

    Turkish Cinema: The New Generation - Kivilcim Akay, Director ‘I am Also Here'

    Bollywood star Akshay Kumar’s unusual and polemical “Toilet: A Love Story” (aka “Toilet: Ek Prem Katha”) is looking to go beyond Indian cinema’s traditional international markets. It will be released day and date in several non-traditional territories, including Japan and Chile, on August 11. Directed by Shree Narayan Singh, “Toilet” is inspired by Prime Minister […]

More From Our Brands

Access exclusive content