TV Ratings: Emmy Awards Hit All-Time Low Up Against Sunday Night Football

Emmys Ratings vs Sunday Night Football

Hollywood’s attention might have been on the 2016 Emmy Awards coverage on Sunday night, but everyone else was focused on football.

Up against NBC’s “Sunday Night Football” coverage of the Minnesota Vikings versus the Green Bay Packers and CBS’ NFL overrun of the Colts-Broncos game, the Emmy Awards hit an all-time low with 11.3 million viewers and a 2.8 rating in adults 18-49, down from last year’s previous low: a 3.6 rating and 11.9 million viewers. In metered markets, the Emmys earned an 8.4 rating in households. Last year’s Fox telecast was also up against “Sunday Night Football,” but benefited from a late afternoon NFL lead-in. The awards have been declining for the past three years, after hitting an eight-year high in 2013 when Neil Patrick Harris hosted for CBS, earning 17.6 million viewers and a 4.9 rating.

The 68th Primetime Emmy Awards drew ABC’s largest non-sports audience in the 3-hour time period since its Academy Awards telecast in February, and ranked as the top rated entertainment program of the night in adults 18-49, although it was only up against one new original, CBS’ “The Case Of: JonBenet Ramsey.”

Previously: While final ratings are still pending thanks to live coverage, according to preliminary numbers, the Emmys scored a 2.5 rating in adults 18-49 and 9.7 million viewers from 8-11 p.m., while NBC’s “Sunday Night Football” nabbed a massive 7.4 rating in the demo and 20.5 million viewers from 8:30-11 p.m.

CBS scheduled the first part of true crime special “The Case Of: JonBenet Ramsey” from 8:30-10:30 p.m., where the Eye’s NFL lead-in boosted it to a solid 2.1 rating and 10.3 million viewers in the fast nationals.

Last year’s Emmys telecast hit a record low, with a preliminary 3.2 and 10.4 million viewers that was adjusted to a 3.6 rating and 11.9 million viewers in the finals — the 2016 show is tracking below that.

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  1. JimG says:

    Television is too disparate right now for there to anything resembling a consensus anymore. Too many ways for people to find what they want to watch both present and past. It’s hard for this year’s results to even remotely reflect what the majority thinks. Of all the major winners the only show I watch is Archer. Whatever was celebrated I wouldn’t have touched for the life of me. It’s hard to declare “The Best” now when there are far more Bests for so many than there ever has been.
    And man there are quite a few right-wingers out there just ready to tie whatever theories they have to whatever’s handy aren’t there?

  2. Quicksilver says:

    Not surprised at the terrible ratings. More surprised anyone watched at all. TV, as a medium, is garbage right now with the exception of a few shows. The force-feeding of effeminate men and manly women on the American public has completely backfired in the face of the so-called “progressive” bowel movement. No one cares about the TV medium anymore. It’s quite obvious.

  3. Iván el Conquistador says:

    Why would people watch a ceremony when they can read the results on the Internet and see certain parts in YouTube?

  4. Sam says:

    The ratings were low because everyone knew that most of the awards were given to OJ mini-series, GOT, and Veep. Plus the season final of Ray Donovan, next to last episode of Power, Ballers, and Vice Principals; and football season started.

  5. BillUSA says:

    Reap what you sow, lefties.

    • AntiPCPatriot says:

      Amen Bill. The Liberal Left Coasters have NO CLUE that their Rose Colored glasses are just that. They’ll vote for a Pathological Liar and a treasonist against our country…and they wonder why most people don’t like their rants and raves of faux peace & love towards terrorists. Grow a brain Libs.

  6. Chris says:

    Sounds like you are going to have a very bad day in a couple months.

  7. docsanchez2 says:

    Sunday Night Football sucks.

  8. nobody important says:

    No one knew it was the Emmys. My roommate just shrugged and said “Oh” when I mentioned the Emmys were that night.

  9. Mickey says:

    Big surprise. No one cares for these people and their opinions.

  10. Truth says:

    Yes, let’s blame something – Football! Football is the reason nobody cares about this self-important faux-TV “award” show where everyone thinks with one mind (liberal) and hates everything non-liberal in the name of “tolerance.” What a joke. Those pathetic ratings are not an aberration.

  11. Moose says:

    TV is dead.

  12. Chris says:

    And why aren’t the Emmy Awards held on the last Sunday before the football season? Do they hate ratings?

  13. My 2 Cents says:

    Jimmy Kimmel, while an amiable if monotonal fellow, is hardly a must-see draw as host. AMPAS should seriously think twice before hiring him to host the Oscars.

  14. Alex says:

    Don’t blame Kimmel, few people watch the shows that were nominated

  15. John says:

    These TV networks and Cable Channels think this is still the ’80’s and ’90’s when Americans were glued to TV. Take “Game of Thrones” for example: HBO has 800,000 subscribers, US TV households for 2016 is estimated at 114 million. Meaning less than 1% of the population has access to “Game of Thrones”. So why would people even care to watch an award show on TV shows they don’t watch? All those red carpet photos I saw from the Emmy Awards posted online, more than half of those “so called celebrities” I have no idea who they are because I’ve never heard of or seen those nominees.

  16. CJB says:

    Maybe it’s time for this nonsense to end. Please!

  17. Garbage in; garbage out.

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