“Good Morning America” co-anchor Lara Spencer is building her behind-the-camera brand.
Spencer has inked a production deal with Leftfield Entertainment, Variety has learned. With the new partnership, Spencer brings with her a recently-commissioned ABC project, though details have not yet been provided.
Under the new pact, Spencer will create and produce projects in the lifestyle space and beyond, producing all content with Leftfield Entertainment through her Duffkat Media company.
Though she’s best known for currently co-hosting “GMA” and formerly “The Insider,” Spencer has much producing experience in unscripted TV.
Spencer created and is an exec producer on HGTV’s “Flea Market Flip,” which is heading into its eighth season and has already been renewed for a ninth season. She produced and hosted HGTV’s hourlong special “I Brake for Yard Sales,” which aired the same year that her New York Times best-selling book of the same name was released. She was also a producer on NBC’s short-lived game show “It’s Worth What.”
“I’m so fortunate in my career to be able to share with viewers my travels and experiences with some amazing and talented people, and to bring that inspiration to television, books and the digital world,” Spencer said. “I’m thrilled now to be working with Leftfield Entertainment as we collaborate to find new ways to share passions for home, family and the things that make life fulfilling — hopefully, surprising and inspiring people along the way.”
Leftfield Entertainment CEO David George commented: “There’s not much that Lara Spencer can’t do — we see it every day as she connects with millions of viewers on ‘GMA,’ and in her best-selling books and successful TV ventures. Leftfield is truly excited to work with Lara as she continues to build her brand across multiple platforms and drive the creative that resonates with so many viewers.”
Spencer is repped by WME.