Super Bowl Movie Ads Tailor-Made to
Courtesy of Disney

Disney’s Super Bowl ad roll-out continues. After debuting the new spot for “Captain America: Civil War,” the studio dropped an intense trailer for “The Jungle Book.”

The new trailer, however, didn’t actually air during the Big Game. Instead, a teaser for the trailer did, prompting the millions of viewers to go online to see the full clip — inevitably a money saver for Disney, cutting time in a massively expensive slot.

Jon Favreau is directing the latest adaptation of Rudyard Kipling’s classic books. Newcomer Neel Sethi stars as Mowgli, joining an A-list voice cast that includes Ben Kingsley as Bagheera, Bill Murray as Baloo, Scarlett Johansson as Kaa, Christopher Walken as King Louie, Idris Elba as Shere Khan, Lupita Nyong’o as Raksha and Giancarlo Esposito as Akela.

“The Jungle Book” bows April 15. Watch the trailer below.

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