The point-of-view film centers on a man who has been brought back from a near-death experience and finds himself embroiled in an adrenaline-fueled race to rescue his kidnapped wife. The screening will take place in more than 350 movie theaters on April 7, the day before the movie opens domestically. It will include a question and answer session with writer and director Ilya Naishuller and star Sharlto Copley (“District 9”), as well as a collectible “Hardcore Henry” prequel comic book. Naishueller and Copley will answer questions supplied by fans.
Fans interested in participating in the special screening and Q&A will have a chance to tweet their questions using the hashtag #HardcoreFan before March 13.
“If you love film, ‘Hardcore Henry’ is a breakthrough discovery,” said Oren Aviv, president and chief content officer of STX. “It is stylistically fresh and fun, and it has unbelievable action sequences, a great story and effects that truly stand out from anything you have seen on screen before. This is the kind of entertainment that gamers and cinephiles will recommend to their friends.”
STX purchased “Hardcore Henry” for $10 million after it premiered at last year’s Toronto International Film Festival, where the film inspired a heated bidding war, drawing interest from Universal and Lionsgate.
Fathom is the events arm of AMC, Cinemark and Regal, and is primarily in the business of screening alternative content such as performances by the likes of the Metropolitan Opera and the Bolshoi Ballet. “Hardcore Henry” is a decidedly different breed, more akin to a video game with its scenes of action mayhem. STX’s promotional materials liken it to a mix of “‘Call of Duty,’ ‘Captain America’ and ‘Jason Bourne.'”
CORRECTION: An earlier version of this story mistakenly called the film “Hardcore Harry.”