Gravitas Ventures has acquired distribution rights to the documentary “20 Years of Madness” for a VOD release on April 12, Variety has learned exclusively.
The film follows Jerry White Jr., creator of the cult hit public access TV show “30 Minutes of Madness,” as he returns to his hometown of Rochester, Mich., to film a new episode for the show’s 20th anniversary with Joe Hornacek, John Ryan, Jesus Rivera and Matt Zaleski.
“20 Years of Madness” premiered at the 2015 Slamdance Festival, where it won a special jury mention. The film screened at the Traverse City Film Festival, Brooklyn Film Festival, SF DocFest and FilmQuest, where it won awards for best documentary and best editing.
The show included a ragtag cast of outsiders who routinely played offbeat and crazy characters. What they couldn’t have predicted was that the wild and unhinged lifestyle they embraced on the show would eventually become a reality for many of them later in life — which White is forced to confront in the film.
“I always believed in our little group and crazy show, but it’s still very surreal to be sharing our story and weirdness with the whole world,” White said. “I met a lot of people at various festivals who said they felt like we were telling their story, too. There’s just this universal resonance connected to being young and creative and having these friendships, then fast-forwarding to where life takes you after all that.”
“20 Years of Madness” was directed by Jeremy Royce and produced by White and Kaveh Taherian. Matthew J. Suhr, Jay Jones and Fern Royce, Cindy White and Jerry White Sr. are the executive producers.
Watch the trailer below: