‘Sherlock: The Abominable Bride’ Scores $5 Million on China Theatrical Debut

'Sherlock' Scores $5 Million on China
Courtesy of the BBC

“Sherlock: The Abominable Bride,” scored a chart-topping $5.27 million on the Monday (Jan. 4, 2016) opening day of its theatrical release in China.

The BBC television special that marks the beginning of the fourth season of the hit Benedict Cumberbatch- and Martin Freeman-starring series, was given a market-leading 37,600 screenings Monday, according to data from Ent Group. That implies a per screen average of $433 on the day.

“Abominable Bride” narrowly beat “Detective Chinatown,” which earned $5.01 million on its sixth day on release.

The success of “Abominable Bride” and the width of its release are testament to the popularity of Cumberbatch in the Middle Kingdom. The “Sherlock” TV series was a major hit for online video giant Youku Tudou in 2014.

The deal to release the TV special as a theatrical feature in China was announced in October last year when BBC Worldwide, the British Broadcasting Corporation’s commercial arm, signed a multi-faceted deal with Chinese state-backed Shanghai Media Group. The “Sherlock” release is handled by SMG Pictures.

The series was produced by Hartswood Films, with Fathom Entertainment distributor for its theatrical outing.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Film News from Variety

Loading