You will be redirected back to your article in seconds

Vice Is Launching Gaming Channel With 72-Hour Twitch Live-Stream

Crack open the energy drinks.

Vice Media on Friday is kicking off a 72-hour marathon live stream on Twitch featuring gamers, music artists and other guests playing 72 games over three straight days to lead up to the debut of Vice’s new gaming channel, Waypoint, on Monday.

The Waypoint live-stream will run on Twitch’s front page starting at 12 p.m. Eastern on Friday. The broadcast will feature guests such as Viceland’s Desus & Mero, Rocket League pro gamers Team Rocket, DJ Peter Rosenberg of New York radio station Hot 97, and hip-hop artist Just Blaze, among other guests.

The Twitch live stream is sponsored by fast-food chain Carl’s Jr. Vice staffers will create and cut live commercials for the brand in between games, marking the first time live ads have been produced in a Twitch stream. Twitch is owned by Amazon.com, which acquired the game-broadcasting startup in 2014.

Waypoint is led by Vice group publisher Joel Fowler and editor-in-chief Austin Walker, who joined Vice this summer from CBS Interactive’s Giant Bomb. The gaming site will cover gaming and gaming culture and politics. Vice says Waypoint will differentiate itself from other video-game publications that focus on product cycles and reviews.

The gaming channel is one of a half-dozen that Brooklyn-based Vice has pegged to roll out this year, including a business and finance site headed by Matt Phillips, formerly with Atlantic Media’s Quartz and the Wall Street Journal.

More Digital

  • reddit ban

    Reddit Bans Community for Deepfake Sex Tape Software

    Crack open the energy drinks. Vice Media on Friday is kicking off a 72-hour marathon live stream on Twitch featuring gamers, music artists and other guests playing 72 games over three straight days to lead up to the debut of Vice’s new gaming channel, Waypoint, on Monday. The Waypoint live-stream will run on Twitch’s front […]

  • Snapchat redesigned app

    Snapchat, Ignore the Haters: History Shows Freak-Outs Over Redesigns Subside

    Crack open the energy drinks. Vice Media on Friday is kicking off a 72-hour marathon live stream on Twitch featuring gamers, music artists and other guests playing 72 games over three straight days to lead up to the debut of Vice’s new gaming channel, Waypoint, on Monday. The Waypoint live-stream will run on Twitch’s front […]

  • Magic Leap

    How Magic Leap Wants to Help Publishers Bring Their Videos to Mixed Reality (Q&A)

    Crack open the energy drinks. Vice Media on Friday is kicking off a 72-hour marathon live stream on Twitch featuring gamers, music artists and other guests playing 72 games over three straight days to lead up to the debut of Vice’s new gaming channel, Waypoint, on Monday. The Waypoint live-stream will run on Twitch’s front […]

  • A Bad Moms Christmas

    'Bad Moms', 'Only the Brave' Take Two Top Spots on Disc Sales Charts

    Crack open the energy drinks. Vice Media on Friday is kicking off a 72-hour marathon live stream on Twitch featuring gamers, music artists and other guests playing 72 games over three straight days to lead up to the debut of Vice’s new gaming channel, Waypoint, on Monday. The Waypoint live-stream will run on Twitch’s front […]

  • PlayStation VR

    Playstation VR Headset Selling for $200 for Limited Time

    Crack open the energy drinks. Vice Media on Friday is kicking off a 72-hour marathon live stream on Twitch featuring gamers, music artists and other guests playing 72 games over three straight days to lead up to the debut of Vice’s new gaming channel, Waypoint, on Monday. The Waypoint live-stream will run on Twitch’s front […]

  • RuPaul's Drag Race All Stars

    'RuPaul's Drag Race' Leaker Sued for Copyright Infringement

    Crack open the energy drinks. Vice Media on Friday is kicking off a 72-hour marathon live stream on Twitch featuring gamers, music artists and other guests playing 72 games over three straight days to lead up to the debut of Vice’s new gaming channel, Waypoint, on Monday. The Waypoint live-stream will run on Twitch’s front […]

More From Our Brands

Access exclusive content