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Vevo and MUBI Launch Video Apps on Sony’s PlayStation 4

Ahead of the E3 Entertainment Expo in Los Angeles later this month, Sony is beefing up the video services available on its PS4 game console. This week, both MUBI and Vevo launched new apps on the device.

Indie movie subscription service MUBI is launching apps on both the PlayStation 4 and its predecessor, the PS3. Both apps will be available in 18 countries across the Americas, including US, Canada, Mexico and Brazil. The app will feature a special selection of gamer-focused content,including “Indie Game,” “Existenz,” and “The Way of the Dragon.”

Vevo’s new app went live on the PS4 in the U.S. and Canada Thursday. Vevo first debuted its PS4 experience in some European countries, including the U.K., France, Germany and Italy. Vevo recently rolled out as new app for Apple’s newest Apple TV, and is looking to launch new apps for Fire TV, TiVo and other devices in the coming months as well.

Sony has traditionally been a bit more selective about video services on the PlayStation, whereas Microsoft has been quicker to approve partners to run their apps on the Xbox. However, video viewing has long been one of the most popular activities on game consoles, and Sony has been more recently embracing this as well with its own PlayStation Vue TV subscription service. It only makes sense for the company to allow other apps that don’t directly compete with Vue on the device as well.

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