Movie Version of ‘Eat, Brains, Love’ Zombie Novel in Works at Van Toffler’s Gunpowder & Sky

Startup studio pacts with Tony DiSanto's DIGA, James Frey's Full Fathom Five on project

Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart.

G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by former MTV executive Tony DiSanto, and author James Frey’s Full Fathom Five media and production firm.

The project reunites Toffler and DiSanto, whose productions at MTV included “Jersey Shore,” “Scream,” “Teen Wolf” and “My Super Psycho Sweet 16.” The companies said they are in talks with potential screenwriters for “Eat, Brains, Love.”

“Eat, Brains, Love” — the title is a play on Elizabeth Gilbert’s best-selling novel “Eat, Pray, Love” — is the story of a pair of high-school sweethearts who contract a mysterious zombie virus and devour the brains of half their senior class. They set off on a cross-country journey to discover a cure, while being pursued by a teen psychic sent by the government’s top-secret Necrotic Control Division to track them down.

“How do you not adapt a book titled ‘Eat, Brains, Love’ into a movie, especially when the sequel is titled ‘Undead With Benefits’?” Toffler, co-founder and CEO of Gunpowder & Sky, asked rhetorically in a statement.

DiSanto, CEO of DIGA added that he and Toffler “share a sometimes twisted sensibility, so I knew he would appreciate ‘Eat, Brains, Love,’ and that Gunpowder & Sky would be the perfect studio to team up with for the movie adaptation. It’s got everything you need from a movie — high school insanity, zombie sex, action, zombie sex (again) and over-the-top violence!”

WME negotiated the deal on behalf of Full Fathom Five. DiSanto and Full Fathom Five’s Todd Cohen brought the project to G&S.

Among other projects, G&S also is developing “DC Trip,” a movie based on the book by comedian Sara Benincasa, in partnership with Bona Fide Productions and Adaptive Studios.

Based in Los Angeles, Gunpowder & Sky was founded by Toffler, former CEO of Viacom’s Music Group; Floris Bauer, former global head of corporate development and strategy at Endemol; and Otter Media. The company has current deals with partners including Cut, viral-video studio Shareability, Supergravity Pictures, Realm Pictures, Bona Fide Productions and Adaptive Studios.

More Digital

  • trt world

    How Turkey’s TRT World Wants to Win Over U.S. Online Video Viewers (EXCLUSIVE)

    Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart. G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by […]

  • CaptainSparkelz - Pocket.watch

    YouTube Creators CaptainSparklez, EvanTube Sign With Kid-Media Startup Pocket.watch

    Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart. G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by […]

  • Peter Thiel

    Billionaire Peter Thiel Sells Majority of Facebook Stake, Pocketing $29 Million

    Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart. G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by […]

  • Facebook

    Unsure if You Fell For Russia's Fake News? Facebook Will Tell You Soon

    Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart. G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by […]

  • New Media old media shakeup

    Murdoch Sale Talks Underscore Digital's Effect in Disrupting Hollywood

    Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart. G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by […]

  • Mosaic app

    Steven Soderbergh's 'Mosaic' App Is Now Available on Android

    Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart. G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by […]

  • John Oliver Net Neutrality

    What the Repeal of Net Neutrality Will Mean for Hollywood

    Gunpowder & Sky, the youth-focused studio launched by ex-Viacom exec Van Toffler in January, has signed an exclusive deal for a film adaptation of “Eat, Brains, Love,” a comedic zombie road-trip novel by Jeff Hart. G&S, backed by AT&T and Chernin Group’s Otter Media, is working on the project with DIGA, an independent production studio founded by […]

More From Our Brands

Access exclusive content