Disney Channel’s ‘Descendants’ Bewitches 6.6 Million in Friday Premiere

Disneys Descendants TV Review
Courtesy of Disney Channel

Disney Channel’s junior-villians telepic “Descendants” cast a spell on 6.6 million viewers Friday night, according to preliminary Nielsen estimates.

The big audience for the musical, which chronicles how the children of four classic Disney villains came to choose good over evil, puts it ahead of the network’s “Teen Beach Movie” sequel from June and makes it the year’s most-watched cable TV movie. “Descendants” also ranks No. 1 among all 2015 cable telecasts in kids 2-11 (3 million) and tweens 9-14 (2.3 million).

Disney Channel next week is expected to release additional ratings information, including how “Descendants” fared vs. the Friday competition as well as its viewership in “live plus-3” estimates from Nielsen.

REVIEW: Descendants

Leading into its television premiere on Friday, “Descendants” had posted more than 1.4 million viewers on the WATCH Disney Channel app in just six days, setting records for engagement and viewing for the app which allows consumers to watch programming anytime and anywhere via their desktop, smartphone, tablet and connected TV devices.

The “Descendants” soundtrack is currently No. 1 on the iTunes soundtrack chart and No. 2 on the iTunes album chart, and its prequel novel, The Isle of the Lost by Melissa de la Cruz from Disney Publishing Worldwide, maintains its 10-week stronghold at No. 1 on the New York Times Best Seller List (Children’s Middle Grade).

On Twitter, Disney Channel’s premiere of “Descendants” was the No. 1 most social non-sports program of Friday, as topics from nearly half-a-million users produced more than 2 million impressions, according to Nielsen.

See more:  Director Kenny Ortega on “Descendants” Auditions, Modernizing Classic Disney

A modern-day coming-of-age adventure, “Descendants” stars Kristin Chenoweth as Maleficent, “Liv and Maddie’s” Dove Cameron as her daughter Mal, Sofia Carson as the Evil Queen’s daughter Evie, Cameron Boyce as Cruella de Vil’s son Carlos and Booboo Stewart as Jafar’s son Jay.

It was written by Josann McGibbon and Sara Parriott, and directed and co-choreographed by Kenny Ortega.

See more: “Descendants’ Choreographers Put Good-vs.-Evil Spin on Dance Moves

The premiere of “Descendants” helped ushed in Disney Channel’s new comedy series “BUNK’D,” which delivered 4.2 million total viewers, including about 2 million kids 2-11, in its 10 o’clock debut.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 8

Leave a Reply

8 Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  1. aaaaaaaawwww I LOVE !!!!!!!! DESCENDANTS!!!!!!!! I LOVE MITCHELL HOPE <3

  2. hardhead12 says:

    Only watched because I heard that Kenny Ortega was the director and choreographer. Knowing Kenny and his previous work, I knew it was going to be awesome.

  3. Julia woznicki says:

    I love the acting

    I want to be a actress when I’m older like you guys😍

  4. nessalove says:

    I’ve been waiting for ever I’m 26 I grew up watching snow white beauty and the beast and sleeping beauty but i was kind of disappointed because how did sleeping daughter come out dark she should’ve been blonde I’m not racist but those are original stories and they should stay that way.

  5. mariamariiaaaa says:

    Awww :):) I saw a commercial for this while flipping through channels & though what a frekking adorable idea. Glad to see it’s done so good! :):) xxxx >> Good job, Bob Iger!

  6. Murray says:

    Did much better than Teen Beach 2, and all three of the DCOM’s from 2014.

  7. People are finally getting it. Things are no longer stagnant. Good is over coming evil changing evil beings into beings that are pleasant, kind and forgiving. They risk having a broken spirit becoming whole wanting to give life rather than death.They are willing to risk their lives to save the life of another. Their soul is preserved. I am happy to see this more than you know.

  8. this was a good movie and i hope it gets a sequel

More TV News from Variety

Loading