Ratings: USA Hacker Drama ‘Mr. Robot’ Opens OK Wednesday

Mr. Robot USA Network
Courtesy of USA

USA drama “Mr. Robot,” which was picked up for a second season before it even premiered, opened to decent numbers on Wednesday night — especially considering it was made available four weeks early as part of a unique windowing strategy by the network.

According to Nielsen estimates, “Mr. Robot” averaged a 0.46 rating in adults 18-49 and 1.752 million viewers overall in the 10 p.m. hour, retaining 75% of its demo lead-in from the season premiere of “Suits” (0.61 rating in 18-49, 2.13 million viewers overall). It skewed very male, with about 62% of its 18-49 audience comprised of men.

The pilot of “Mr. Robot” was released early online, and has garnered nearly 3 million views across multiple non-linear platforms in the last four weeks.

While the 0.46 rating isn’t anything to boast about, it’s high enough to outdraw most of the other recent basic-cable scripted premieres, including USA’s “Complications” (0.41), Bravo’s “Odd Mom Out,” TNT’s “Proof” (0.37), Syfy’s “Dark Matter” (0.31) and Lifetime’s “UnReal” (0.29).

“Robot,” which generated mostly positive reviews, follows Elliot (Rami Malek), a young programmer who works as a cyber-security engineer by day and as a vigilante hacker by night. Christian Slater stars as the mysterious leader of an underground hacker group.

Review: ‘Mr. Robot’

Also of note in Wednesday’s cable ratings, onetime pop culture phenom “Duck Dynasty” continued its decline as it opened its eighth season with a 0.87 rating in adults 18-49 and 2.51 million viewers overall. It was the No. 1 cable show of the night in the demo, but this represents a 50% decline from last summer’s opener (1.8) and is just a fraction of the show at its peak in 2013. Wednesday’s averages were about where the show ended its seventh season in February.

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  1. The Vanguardian says:

    Have you noticed the REAL EVIL CORP in the show Big Tobacco!!!!
    In episode 1 virtually every main character lights up and smokes cigarettes right in front of you! Do you think that’s just by chance???

  2. Nomen Fictus says:

    The first couple episodes looked promising, but the audio is really poor quality and difficult to undertand the dialog. I deleted from my DVR timer after it took on a decidedly gay theme.

  3. Denise says:

    This show could be interesting if it weren’t such a rip on Dexter. – the background, silent, flat-affect voice of the kid. REALLY annoying.

    • Goku says:

      Agreed this show is ripping off dexter basically I don’t like this show its not truly orginal

      • Ryan says:

        This show is literally nothing like Dexter. I’ve watched every episode of Dexter, there is literally no resemblance at all… so.. trolling or stupid?

  4. kapitanluffy says:

    Wow, Season 2 before even its premier? I was already expecting some “Hack Me” button but I can say that they at least have the idea of how hackers do their thing. This will be a good show and I’m already stoked for the next episode.

    blog.piratelufi.com/2015/06/watch-mr-robot-now-a-tv-series-about-hackers/

  5. Wired for Wisdom says:

    Pilot was fantastic!! The tension is palpable and Rami Malek is captivating. The anti-slick edge and rock steady filming style, along with making what’s left of NYC’s authentic personality a character in this show, adds to the atmosphere which I will be so bold to predict will build a solid following in the vein of The Walking Dead. Very hopeful start for something smart and thought provoking. As long as it doesn’t drop it’s momentum of good story arcs and true grit.

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