Pez candy is getting the movie treatment.
Envision Media Arts is developing an animated film based on the 88-year-old pressed, chalky, tablet-shaped candy and dispensers, which often feature iconic pop culture characters.
Cameron Fay (“Brother in Laws”) will write the screenplay, while Lee Nelson and David Buelow will produce for EMA. Gregg Rossen, Brian Sawyer and Jonathan Hung brought the project to EMA and will executive produce alongside EMA’s David Tish.
“Pez candy is beloved by children and adults alike. With Cameron Fay we’ve created a world unique to Pez and a story that will touch the hearts of many,” EMA CEO and founder Nelson said.
EMA most recently completed the drama “Henry Joseph Church,” starring Eddie Murphy and Britt Robertson. The studio has financed and/or produced five films in the last five years, including the 2012 Sundance Film Festival hit “Celeste and Jesse Forever,” with Rashida Jones and Andy Samberg.