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New Study Reveals 2014 Blockbusters With Most Diverse Audiences

Male moviegoers made up the majority of the audience for four of the top five-grossing domestic releases in 2014, according to a recent survey by the Motion Picture Association of America.

Only one picture, “The Hunger Games: Mockingjay – Part 1,” had a predominantly female group of ticket buyers with 57% of the crowd consisting of women.

The other films were driven by male audiences with “Transformers: Age of Extinction” having an audience that was 58% comprised of men, “Guardians of the Galaxy” with a 59% male crowd, “Captain America: The Winter Soldier” with a 58% male crowd and “The Lego Movie” with a 55% male crowd.

Caucasians dominated the makeup of ticket buyers to these films, but the crowds that showed up to multiplexes have grown more multicultural. “Transformers” attracted the most ethnically diverse audience among the top films. The giant robots sequel had an audience that was 22% African-American, 26% Hispanic and 14% Asian.

In contrast, “The Lego Movie” had the highest percentage of Caucasian ticket buyers at 64% and was the least diverse, bringing in an audience that was 12% African-American, 16% Hispanic and 8% Asian.

The MPAA’s numbers don’t include “American Sniper,” which was the highest-grossing picture to debut in 2014, but made the bulk of its haul in 2015. That film appealed more to men than women. Its opening weekend audience was 57% male.

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