Apple Reverses Royalties Policy After Taylor Swift Criticism

Power of Women New York
Mike Marsland/WireImage

Well, that was a “Swift” response.

Less than 24 hours after chart-topping singer Taylor Swift criticized Apple for not paying royalties to artists during the three-month free-trial period for its new Apple Music service, the company’s chief content czar signaled the policy has been reversed via Twitter.

“Apple will always make sure that artist are paid,” tweeted Apple’s Eddy Cue on Sunday night in a series of three tweets that called out Swift.

Cue’s response may have headed off what could have been a bruising battle for Apple during a crucial period in which Apple Music is attempting to compete with streaming services like Spotify, which knows all too well what it’s like to be on the receiving end of Swift’s ire.

Swift signaled earlier in the day that Apple’s refusal to pay royalties during the initial period meant she would hold back her latest album, “1989,” from availability on Apple Music.

“I find it to be shocking, disappointing, and completely unlike this historically progressive and generous company,” she wrote on her Tumblr page.

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    1. cy12 (@cy12) says:

      Why are all the tech platforms not bidding for the Taylor Swift license?

    2. Glenn Davey says:

      Apple Music, Spotify, Tidal, CD, Vinyl Record, BitTorrent, Radio, Streaming Radio…

      These are all really good ways I NEVER listen to Taylor Swift

    3. joseph reesha says:

      We can always count on Apple, because they ARE THE WORLDS BEST COMPANY! Nuff Said!

    4. Brian says:

      While I love Taylor and her music, this needs to be known: If Apple can change, so should Taylor.

      • Grant says:

        Not sure what your point in all this was. Artists need to get paid for the work they do. Clearly , a person with world class notoriety has more weight in addressing the issue. When that person speaks up …of course it comes with self interest in mind (Can you think of a situation where self interest doesn’t crop up?) . This is a victory for all musicians… As for the Photogs, the form you alluded to is only a problem if you dont want to engage in “work for hire” relationship with that agency. Most Agencies strive to control distribution rights, If they pay you under work for hire, it becomes their property, plain an simple. Its been my observation that rights over a body of work, such as Museum collections of Photography are more suitable for protecting and fighting for than Photography for media publication. ( In so much as the photography is expressed as a work of art, rather than a source of information. )

    5. Joe Leonard says:

      Artists should get paid decently for their music. It takes a ton of money, resources, and effort for an indie artist to create their art.

    6. Justin H says:

      Taylor please put your music on Rhapsody. It’s a pain to switch to YouTube to listen to your songs..

    7. warnerbrown says:

      That was just twitter talk to soften up the bad rap for Apple, and you peeps take it like its Gospel? Slow down!

    8. warnerbrown says:

      Uh, that was just a couple scared tweets. Where’s the official press release?

    9. PS says:

      Where in that statement do you read that Apple is changing anything?? How do you know that while the service might be free to the public, artists or record companies wouldn’t get paid after all?? Even though fans got the recent U2 album for free, U2 still got paid handsomely. Maybe this was much ado about nothing and miss spoiled brat was simply misinformed?

    10. A step in the right direction.

    11. Mark says:

      Thank You, Taylor Swift!!!

    12. PG says:

      Clearly Apple agree with her criticism..

    13. TS is truly a power to be reckoned with! Congratulations TS for making Apple reverse itself so everybody`s happy. The artists will continue to be paid while consumers can try out Apple’s new deal free for a few months. Everybody’s happy.

    14. CelestaE says:

      Kudos to both Taylor Swift & Apple. The only fair thing to do.

    15. Love her. Hope she crosses over into acting and changes film/TV/commercial industry too.

    16. Good for all the parties involved. Anyone whose work is used (even for promotion) should get paid. At the very least it’s the decent thing to do.

    17. Kevin Cannon says:

      So Mature Taylor
      ..Great stuff..

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