Sluggish Ratings Results for Original Series on Holiday

The Bachelorette Ratings

Americans appeared to be too busy at holiday barbecues to watch much television on Monday night, as ratings for original series “The Bachelorette” on ABC, “American Ninja Warrior” on NBC and “MasterChef” and “24” on Fox all on the low side.

Fox won Monday in demos with its firstrun combo of “MasterChef” (1.4 rating/5 share in adults 18-49, 4.1 million viewers overall) and “24: Live Another Day” (1.5/4 in 18-49, 5.7 million viewers overall). “MasterChef” was tied for the broadcast demo lead at 8 p.m. with ABC’s “The Bachelorette” (pictured) but came in down about 30% from its opening hour of a year ago, which was on the final  Wednesday of the television season. “24” slid 12% (0.2) from last week for its lowest score to date; still it was on par with the reality shows on ABC and NBC in the 9 o’clock hour (and should pull ahead in L3 DVR playback numbers).

At ABC, which was Monday’s most-watched network overall, “The Bachelorette” (1.4/4 in 18-49, 5.7 million viewers overall) was down 30% from its week-ago 90-minute season premiere, which benefited from airing after the final “Dancing With the Stars” performance episode of the season, and came in down about 25% from its year-ago performance on Memorial Day (which was its season premiere). The dating show tied for the 18-49 lead in both the 8 and 9 o’clock hours. A repeat “Castle” closed out the niht (0.9/3 in 18-49, 4.4 million viewers overall).

CBS opened with a repeat “2 Broke Girls” (1.0/4 in 18-49, 4.7 million viewers overall), followed by an original episode of “Friends With Better Lives” (1.4/4 in 18-49, 5.3 million viewers overall), which continues to perform reasonably well for a show that was so quickly canceled. The rest of the night was filled by encores of “Mike & Molly” (1.0/3 in 18-49, 5.0 million viewers overall) and “Mom” (0.9/3 in 18-49, 4.8 million viewers overall) and an original “48 Hours” (0.9/3 in 18-49, 5.1 million viewers overall).

NBC’s season premiere of “American Ninja Warrior” (1.5/4 in 18-49, 4.7 million viewers overall) was down 12% from its year-ago opener (in July) but was the top series programming from 9 to 11 in 18-49. A “Ninja Warrior” opened Monday for the Peacock (0.9/3 in 18-49, 3.0 million viewers overall).

CW aired the 2012 theatrical “Memorial Day” (0.3/1 in 18-49, 1.3 million viewers overall).

Preliminary 18-49 averages for the night: Fox, 1.5/5; ABC and NBC, 1.3/4; Univision, 1.3/3; CBS, 1.0/3; Telemundo, 0.6/2; CW, 0.3/1.

In total viewers: ABC, 5.3 million; CBS, 5.0 million; Fox, 4.9 million; NBC, 4.1 million; Univision, 2.7 million; Telemundo, 1.4 million; CW, 1.3 million.

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