Watch: Julia Louis-Dreyfus, Bryan Cranston and Aaron Paul Parody Pawn Shows in Emmy Promo

The Television Academy released a promo Tuesday for the upcoming Emmy Awards, featuring three nominees of the upcoming kudocast spoofing a notably popular subset of reality TV.

In it, Julia Louis-Dreyfus tries to pawn one of her Emmys to the clueless owners of the Barely Legal Pawn shop, played by Bryan Cranston and Aaron Paul.

There are jokes about the varying merits of supporting verus leading roles, cable and network television money and comedy verus drama prestige, not to mention the several “Breaking Bad” references in the six-minute clip.

As the Emmy’s official automotive sponsor, Audi of America produced the video with PMK-BNC to promote the carmaker’s 2015 S3 sedan.

PMK-BNC’s Joseph Assad executive produced the video, written and directed by Paul W. Downs and Lucia Aniello, known as Paulilu.

The directors also produced last year’s video that featured Leonard Nimoy and Zachary Quinto.

SEE ALSO: How Audi Upstaged Mazda’s ‘Star Trek’ Campaign

Louis-Dreyfus is nominated for lead actress for a comedy series for “Veep,” while “Breaking Bad” stars Cranston and Paul are nominated for lead actor and supporting actor in a drama series, respectively.

The Emmy Awards will take place Aug. 25 at 8 p.m. ET/5 p.m. PT on NBC.

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  1. Chris says:

    I enjoyed it. I just wish JLD wouldn’t have used the Lord’s name in vain the way they did.
    Someone should have had enough sense to edit ‘JC’ out.

  2. Mamacita says:

    Love Aaron Paul arguing with Cranston that ‘Supporting Actor’ is better than ‘Lead’! Haha!

  3. lainbrain says:

    hahahahahahahahahahahahahahahahahahh

  4. absynthe13 says:

    I see a Los Pollos Hermanos flyer in the background <3 Nice Breaking Bad reference :D

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