The Voice Ratings

The conclusion to “The Voice” was the primary reason NBC captured last week’s ratings race in key demos, but the Peacock also got good support from stand-up comics, hockey and a good old-fashioned variety show special.

NBC claimed the week of May 19-25, which included the final three nights of the television season, in adults 18-49 — rising vs. its average of last year and ending ABC’s five-week winning streak, according to Nielsen estimates. The Peacock also won in adults 25-54, while ABC rode the “Dancing With the Stars” finale to victory in total viewers.

Key for NBC was its continued dominance of Monday, even without “The Blacklist,” which wrapped a couple of weeks ago. The performance finale of “The Voice” (3.2/10 in 18-49, 11.70 million viewers overall) controlled its timeslot, and variety special “The Maya Rudolph Show” kept the net on top in the 10 o’clock hour (2.1/6 in 18-49, 6.84 million viewers overall).

It marked the 26th time in the 2013-2014 season that NBC had stood as the top broadcaster on a Monday — the most victories on the night for one net in 22 years.

Also for NBC, Tuesday’s season finale of “The Voice” (3.3/10 in 18-49, 11.69 million viewers overall) may have been the show’s lowest-rated closer to date but it scored an eight-week high on the night and stood as the week’s No. 2 primetime program in 18-49. (The singing competition went directly up against the season finale of ABC’s “Dancing With the Stars” for the first time, and each show likely lost some viewers to the other.)

Last Comic Standing” returned Thursday for the first time since 2010 and looked pretty good (1.7/6 in 18-49, 5.42 million viewers overall), ruling as the No. 1 series programming for its two-hour timeslot. It also generated NBC’s top regular series score in the 9 o’clock hour since the premiere of “The Michael J. Fox Show” in September.

On Friday, “Dateline” (1.2/5 in 18-49, 6.12 million viewers overall) won its two-hour block in adults 25-54 (1.7/6), and the season finale of “Hannibal” (0.8/3 in 18-49, 2.35 million viewers overall) was steady with its year-ago season-ender in 18-49 and up 19% in total viewers.

One night later, NBC ranked as the top broadcaster in young adults with a Stanley Cup playoff hockey game between the Los Angeles Kings and Chicago Blackhawks (0.8/4 in 18-49, 2.43m).

The strong week capped a strong year for NBC, which had previously clinched its first seasonal victory in adults 18-49 since 2004.

At ABC, “Dancing With the Stars” (2.4/7 in 18-49, 15.07 million viewers overall) wrapped its 18th edition in line with its fall conclusion in 18-49 and up a bit in total viewers; it actually fared better, though, one night earlier with its performance finale (2.6/8 in 18-49, 15.66 million viewers overall).

On Wednesday, “Modern Family” closed its season in strong fashion (3.7/12 in 18-49, 10.45 million viewers overall), ruling as the week’s No. 1 program in 18-49 and matching its year-ago finale score. Both “Modern Family” and the night’s lead-off hitter, “The Middle” (2.1/8 in 18-49, 7.85 million viewers overall), drew their largest season-ending audiences yet.

And on Friday, “What Would You Do” (1.3/5 in 18-49, 5.07 million viewers overall) opened its season a timeslot demo winner, and lead-out “20/20″ (1.4/5 in 18-49, 6.00 million viewers overall) was the night’s top series in 18-49 as well as 25-54 (1.8/6).

Fox’s week was paced by the season finale of “American Idol” (2.6/9 in 18-49, 10.53 million viewers overall), which was the show’s lowest-rated to date. And the next night saw a modest start for drama “Gang Related” (0.9/3 in 18-49, 2.93 million viewers overall).

CBS, with none of its crime dramas in originals, had a slow week. Its top performer was the “Survivor” finale on Wednesday (2.6/8 in 18-49, 9.55 million viewers overall), as the indefatigable show remained at about the same level of its two prior closers.

And CW saw a good ninth-season finale for “Supernatural” (1.1/3 in 18-49, 2.30 million viewers overall). But the net drew tiny numbers for its two-night, acquired original movie “The Labyrinth” (0.4/1 in 18-49, 1.31 million viewers overall on Thursday and 0.2/1, 0.76m on Friday).

Of note in cable were strong showings by ESPN and TNT courtesy of the NBA Playoffs. Five games of the conference finals ranked among the week’s top 20 programs in adults 18-49, led by Tuesday’s battle between Miami and Indiana on ESPN (3.2/11 in 18-49, 7.54 million viewers overall), which ranked as the frame’s No. 3 show.

HBO’s original movie “The Normal Heart” drew a respectable 943,000 viewers — well below the net’s more mainstream-appeal telepic efforts like “Behind the Candelabra” and “Game Change,” but still well above average for an HBO film.

 

WEEKLY NETWORK AVERAGES

Adults 18-49 (rating/share)

NBC             1.5/5
ABC             1.3/5
Fox               1.3/5
CBS              1.1/4
UNI             1.0/3
TEL             0.4/2
CW              0.4/1

Total Viewers

ABC            6.50 million
NBC            5.63 million
CBS             5.32 million
Fox              5.13 million
UNI             2.47 million
TEL             1.14 million
CW              1.10 million

WEEK’S TOP PRIMETIME PROGRAMS
(Live plus same-day)

Adults 18-49
1.   Modern Family (ABC), 3.7/12
2.  The Voice finale-Tuesday (NBC), 3.3/10
3.  NBA Playoffs-Tuesday: Miami at Indiana (ESPN), 3.2/11
3.  The Voice-Monday (NBC), 3.2/10
5.  NBA Playoffs-Saturday: Indiana at Miami (ESPN), 2.7/12
5.  NBA Playoffs-Monday: Oklahoma City at San Antonio (TNT), 2.7/9
7.  American Idol finale-Wednesday (Fox) 2.6/9
7.  Dancing With the Stars-Monday (ABC), 2.6/8
7.  Survivor finale (CBS), 2.6/8
10.  NBA Playoffs-Sunday: San Antonio at Oklahoma City (TNT), 2.5/9
11.  Dancing With the Stars finale-Tuesday (ABC), 2.4/7
12.  The Big Bang Theory-r (CBS), 2.2/9
12.  NBA Playoffs-Wednesday: Oklahoma City-San Antonio (TNT), 2.2/8
14.  The Middle (ABC), 2.1/8
14.  Maya Rudolph Show (NBC), 2.1/6
16.  The Bachelorette (ABC), 2.0/6
17.  The Voice recap-Tuesday (CBS), 1.9/7
17.  Survivor reunion-Wednesday (CBS), 1.9/6
17.  Mike & Molly (CBS), 1.9/6
17.  Love & Hip-Hop Atlanta (VH1), 1.9/6

Total Viewers (in millions)
1.  Dancing With the Stars (ABC), 15.66
2.  Dancing With the Stars finale-Tuesday (ABC), 15.07
3.  The Voice-Monday (NBC), 11.70
4.  The Voice finale-Tuesday (NBC), 11.69
5.  Dancing With the Stars recap-Tuesday (ABC), 11.64
6.  American Idol finale-Wednesday (Fox), 10.53
7.  Modern Family (ABC), 10.45
8.  Survivor finale-Wednesday (CBS), 9.55
9.  The Big Bang Theory-r (CBS), 9.09
10.  The Middle (ABC), 7.85
11.  NBA Playoffs: Miami at Indiana-Tuesday (ESPN), 7.54
12.  The Voice recap-Tuesday (NBC), 7.52
13.  Blue Bloods-r (CBS), 7.26
14.  The Bachelorette (ABC), 7.17
15.  Survivor reunion-Wednesday (CBS), 7.14
16.  Mike & Molly (CBS), 7.05
17.  NASCAR Sprint Cup (Fox), 6.96
18.  Maya Rudolph Show (NBC), 6.84
19.  NBA Playoffs: Indiana at Miami-Saturday (ESPN), 6.82
20.  American Idol special-Tuesday (Fox), 6.76

 

 

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