SPT to produce three primetime series for Telemundo
Telemundo and Sony Pictures Television announced Tuesday a three-year production alliance that will see SPT producing three primetime series at the rate of one a year for broadcast by Telemundo for the U.S. Hispanic market.
Also, Telemundo Internacional will distribute the series worldwide.
SPT production house Teleset will produce the series out of Mexico, in association with Telemundo Studios. Production of the first series kicks in early 2015.
Deal comes just two months after Sony Pictures TV inked a extensive deal with Televisa to produce 840 hours of programming over five years to air on Televisa and Univision sibling channel UniMas.
Driving energetically into in-house production since 2011, the backbone of Telemundo programming has remained its stripped primetime telenovelas, which have played to building ratings in the U.S. since breakthrough hit “Queen of the South” in 2011.
But the SPT linkup will lend breadth to Telemundo programming as it branches out in to non-traditional fare. Also, Telemundo runs a powerful and well-respected international sales operation, Telemundo Internacional, which it ranks as the second-largest provider of Spanish-language content worldwide, selling content to more than 100 countries in over 35 languages. The SPT series will bulwark this offer.
“We are very proud to enter this agreement with Sony Pictures Television to produce scripted content with the highest quality standards and talent selection,” said Marcos Santana, president, Telemundo Internacional.
“This agreement will provide us with appealing and attractive content at the level our international clients have come to expect from Telemundo Internacional,” he added.
“We look forward to working with Telemundo in the coming years to bring these three new primetime series to life,” commented Angelica Guerra, senior vice president and managing director of production for Latin America and U.S. Hispanic for Sony Pictures Television.
Emiliano de Pablos contributed to this report