Mip TV: Scandinavia’s Modern Time Group Strikes Deal With Sony Pictures Television (Exclusive)

Mip TV: Scandinavia's Modern Time Group

CANNES– Scandinavia’s entertainment company Modern Time Group, which spans four continents and owns TV channels group Viasat Broadcasting,  has signed an exclusive multi-year content deal with Sony Pictures Television (SPT).

Under the pact, Modern Time Group’s Nordic free-TV movie channels and platforms will now feature the most recent Sony movies and TV series, including “The Smurfs,” “Django Unchained ” (pictured above), “Men In Black 3” and “The Amazing Spider-Man.”

SPT’s library will be made available on MTG’s ten Scandinavian free-TV channels, as well as Viasat’s paybox channels and the VOD platform Viaplay (either via streaming or downloading), across the Nordics.

MTG’s free and pay-TV channels are available both on the Viasat satellite platforms and nearly all other pay-TV platforms in the Nordic region.

“We are witnessing the birth of a new paradigm. Consumers want TV anywhere and everywhere, and that is what we are delivering together with SPT,” said Jorgen Madsen Lindemann, prexy and CEO of MTG.  “We have always been at the forefront of the industry, and pushing the boundaries for how things are done, in order to make our entertainment experiences as engaging, satisfying, simple and relevant as possible to the consumer.”

Jakob Mejlhede, Modern Time Group’s senior VP of acquisitions and programming and CEO of MTGx concurred: “The future of television is happening right now, and SPT shares our commitment to forward thinking partnerships that reflect the huge demand for recent and classic movies and TV shows on viewer’s own terms and at their convenience.”

Andreas Brosjo, senior vice president of distribution at SPT said the company has enjoyed a long standing partnership with Modern Time Group. “Together we are able to bring the best of Sony Pictures’ latest features and television series to MTG’s viewers across a large spectrum of platforms, both the subscription as well as the free-TV business, linear as well as on demand,” explained Brosjo.


Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety