Fox Television Stations is rolling the dice on summer test runs for three projects, continuing the station group’s practice of trying out new shows on a few stations before committing to a larger rollout.
The three shows — “Hollywood Today Live,” “The Daily Help Line” and “Laughs” — will air on a select group of Fox-owned stations, including those in New York and Los Angeles, in July and August. The projects have been spearheaded by Frank Cicha, Fox TV Stations’ senior VP of programming, and Stephen Brown, exec VP of programming and development.
“The fact is, our schedules are heavily populated with former tests, so this is exciting — more test shows, with more of our stations participating than ever before,” Cicha said. “It’s all about increasing our chances of finding fresh, economically viable building blocks for our lineups. And if they all fail, see you next summer.”
“Hollywood Today Live,” a daily entertainment magazine program from BiteSize Entertainment Networks, will focus on celebrity, red carpet and pop culture headlines. Hosts Kristen Brockman, AJ Gibson, Tanner Thomason, and Porscha Coleman will offer entertainment headlines and have celeb guests in the studio situated at the corner of Hollywood and Vine.
“Daily Help Line” features a panel of therapy experts who will answer questions from callers, tweeters, social media followers, in-studio audience members and guests and cover topics ranging from relationships to addiction, health, trauma and grief counseling. Miles Adcox and Spirit will host with Matt Lutz exec producing.
Hosted and exec produced by standup comic Steve Hofstetter, “Laughs” will serve as a weekly comedy roundup offering comedians a chance to create online submissions and use the show as a platform for their talents.
“These three programs are all very distinct,” Brown said. “‘Hollywood Today Live’ is like a ‘Sharknado’ version of ‘The View.’ ‘Help Line’ answers the question – will people be as honest with our therapists as they are with their own? And ‘Laughs” will determine if one talented guy, Steve Hofstetter, can aggregate and curate the funniest show on TV.”
One-hour daytime strips “Hollywood Today Live” and “Daily Help Line” debut July 14, followed by the premiere of the half-hour weekly “Laughs” on Aug. 2.