CANNES — Up-and-coming U.K. film production company Western Edge Pictures has partnered up with finance entity Gennaker.
Gennaker will invest up to £5 million ($8.43 million) in its first phase across two years with a bespoke approach to each film deal, though it will typically seek to invest £200,000 ($337,000) to £500,000 ($843,000) per project for individual investments and portfolios of titles.
WEP has also received £88,500 ($149,000) in company support investment from Film Agency for Wales to boost the international growth of the business.
The partnership has already forged a number of major co-production deals with such partners as Irish Film Board, Matador Pictures, Samuelson Prods. and Ffilm Cymru Wales.
The partners are producing feature-length documentary “Mr. Calzaghe,” which centers on the former middleweight boxing champion Joe Calzaghe. The film is directed by WEP’s CEO Vaughan Sivell, and is set to begin shooting this month.
Sivell (writer/producer of “Third Star” and previously a senior producer at Saatchi and Saatchi) also takes on the CEO role at Gennaker, in partnership with Andrew Thomas (ex Barclays Wealth Management), Mike Rattenbury (Group Legal Counsel) and Franki Goodwin (ex Franki&Jonny).
Sivell said: “WEP will remain an independent home for developing projects, whether in-house or with third-party deals, but Gennaker’s new financial muscle will allow us the opportunity to overlap in all the productions and projects we undertake.”