Thursday night’s world premiere of Sony’s “The Interview” offered plenty of laughs after weeks of news from the massive cyber-hack that’s bedeviled the studio.
“I can’t say I’ve been getting a lot of sleep lately,” said Sony’s Dwight Caines.
There were three police cars parked outside the Ace Hotel Theatre, very few camera crews, and a very small red carpet inside where Seth Rogen, James Franco and Randall Park posed for photographers and declined media interviews. Attendees tended to avoid discussing the disclosures arising from the online attacks — which many believe may have been orchestrated by North Korea because of the movie. Indeed, Rogen assiduously avoided any mention of the hacking during the run-up to the screening.
“If you’re going to ask me questions, I’m going to run away!” he said, before he did.
The audience cheered as Rogen and co-director Evan Goldberg took the stage to intro the comedy with a heartfelt shout-out to studio president Amy Pascal.
“Before we start we just want to thank Amy Pascal for having the balls to make this movie!” Rogen said to a near standing ovation. Before the screening started, Pascal was greeted continuously with hugs from well-wishers including Caines, producers Matt Tolmach, Tom Rothman and Donald De Line.
Charles Chun, who plays General Jong in the film, said afterwards that he had no doubt about the origin of the hack.
“I think we know who did this,” he said. “And if they can do this to a big corporation like Sony, what does that mean for everyone else?”
However, Chun seemed to think that, if anything, the hack has raised awareness of the film. “And I think the film is going to do really well at the box office because it’s so funny.”