Shah Rukh Khan launches "Happy New

A trailer launch for a film that releases in barely a couple of months, but still gives away almost nothing of the story might be a problem for a Hollywood movie. But for a Bollywood event film such as the upcoming “Happy New Year,” such teasing is simply par for the course.

Starring Shah Rukh Khan and Deepika Padukone and directed by Farah Khan, “HNY” is pitched instead as “a rollicking, flamboyant, colorful, witty, action-packed musical bonanza.”

See trailer:

The film is produced by Khan’s Red Chillies Entertainments and distributed worldwide in Hindi, Tamil and Telugu languages by Yash Raj Films. Release date is set for the Diwali holiday period (which starts Oct. 23 this year), a prime moviegoing time.

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