Universal’s opening of “Neighbors” has a slight edge on Sony’s second weekend of “The Amazing Spider-Man 2,” with the raunchy comedy heading for as much as $45 million at the U.S. box office.
Friday afternoon estimates showed “Neighbors” coming in with $16 million to $18 million on its first day — including $2.56 million from Thursday latenight shows.
That would land “Neighbors” between $41 million to $45 million for the three-day Mother’s Day weekend — enough to finish the weekend ahead of “The Amazing Spider-Man 2,” which was tracking with a Friday in the $11 million to $12 million range, leading to a three-day total of around $40 million.
It appears that “Neighbors” will more than double the opening of Rogen’s raunchy comedy “This Is the End,” which opened with a $20.7 million weekend last June on its way to an impressive domestic cume of $101 million.
“Neighbors” has received relatively strong responses from critics with a 74% “fresh rating on the Rotten Tomatoes aggregator site.
Advanced ticket sales for “Neighbors” on Fandango have been highest for an R-rated comedy since Universal’s 2012 hit “Ted,” which opened in the U.S. with $54 million and went on to gross $218 million domestically and $549 million worldwide.
“Neighbors” expands to 3,279 theaters Friday following a marketing campaign emphasizing the frat-versus-family plotline. Universal has been gaining traction for “Neighbors” since premiering the movie at South by Southwest in March.
“The Amazing Spider-Man 2″ comes into the weekend with $450 million in worldwide grosses — about three-quarters of that from outside the U.S., where the tentpoles has taken in $110 million in its first seven days.
A $40 million weekend for “The Amazing Spider-Man 2″ would represent a decline of 56% from its $92 million opening.
Fox’s third weekend of “The Other Woman” looks likely to lead the rest of the pact with an estimated $2.5 million on Friday, which will likely give it $9 million for the weekend. The PG-13 comedy has grossed $52 million in the U.S. in its first two weeks.
Sony-TriStar’s faith-based family comedy “Mom’s Night Out” was not looking particularly promising, coming in with $2.2 million to $2.5 million on Friday for an opening weekend in the $6 million to $7 million range.