Chinese New Year B.O. Bounces Back

The Monkey King

BERLIN – Box office in China over the busy Chinese New Year period exceeded last year’s figures by more than 80%.

According to Entgroup data, cited by China’s official news agency Xinhua, theatrical receipts between Jan. 31 and Feb. 6 totaled RMB1.39 billion ($228 million), an improvement of 81% on the comparable 2013 score. Some 38.2 million tickets were sold.

Biggest films were Chinese-language titles “The Monkey King” with a gross of RMB612 million ($100 million) and TV derivative “Dad Where Are We Going?” with RMB468 million ($76.7 million). Hollywood animation “Frozen” placed third.

The strong holiday period receipts may be a relief for the industry which saw December 2013 B.O. takings some 20% below expectations.

China now represents the world’s second largest theatrical box office market, with a 2013 score of RMB21.8 billion ($3.57 billion).

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