Box Office: Smooth Sailing for ‘Noah’ with $40 Million-Plus Opening

Noah Movie Darren Aronofsky

Russell Crowe’s “Noah” looks likely to land above forecasts with an opening U.S. weekend looking at more than $40 million.

Paramount-New Regency’s Biblical epic was tracking to finish Friday slightly above $15 million at 3,936 locations, according to industry estimates, and then duplicate that number on Saturday to finish in the $41 million to $43 million range.

Reviews have been solid with a 77% “fresh” rating on Rotten Tomatoes.

By contrast, Arnold Schwarzenegger’s actioner “Sabotage” limped into theaters with little buzz and lousy reviews (a 21% rating on Rotten Tomatoes). Friday estimates were in the $2.3 million to $2.5 million at 2,486 locations for Open Road and a weekend total of under $7 million.

And Lionsgate-Pantelion’s “Cesar Chavez” marched into 664 locations with a respectable $1.5 million Friday, heading to a launch weekend of $4.7 million.

Friday’s “Noah” figure included $1.6 million at Thursday late-night shows in the U.S., ahead of the $1.4 million for “Gravy” and $1.1 million for “Son of God.”

Paramount’s marketing effort towards faith-based moviegoers appears to be paying off in spite of some complaints that Darren Aronofsky’s take is at odds with some of the details of the Biblical tale. The studio has remained attentive to such concerns, going so far as to include an explanatory note in its marketing materials.

“The film is inspired by the story of Noah,” the message reads. “While artistic license has been taken, we believe that this film is true to the essence, values, and integrity of a story that is a cornerstone of faith for millions of people worldwide. The biblical story of Noah can be found in the book of Genesis.”

Lionsgate’s second weekend of “Divergent” appeared headed for a distant second-place finish, declining about 60% from its launch frame. Friday estimates looked to be coming in around $7 million for a weekend in the $22 million to $24 million range — leaving the young-adult adventure with a domestic cume slightly above $90 million after 10 days.

Disney’s soph session of “Muppets Most Wanted” appeared to be generating a decent hold from its disappointing opening, declining about 47% Friday to $2.5 million for a weekend in the $9 million to $10 million range.

Fox-DreamWorks Animation’s fourth frame of “Mr. Peabody & Sherman” remains a draw with $1.9 million Friday for a forecasted $8.2 million for the weekend and a $94 million domestic cume. Fox Searchlight’s “The Grand Budapest Hotel,” which expands to 977 sites, also looks likely to finish the weekend above $8 million to push its Stateside total to $24 million.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 4

Leave a Reply


Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  1. hallr says:

    Just saw the move left before it was over. What did it have in common with the Bible? There was a man named Noah, he built a big boat (which was probably the most accurate thing in the movie to the Biblical account) and there was a flood. Thats it. Artistic liberty taken? I think so. All that aside, the film was not that good. Towards the end it just got too wierd with Noah wanting to kill his grandshild and wanting all of man kind wiped from the earth. Since it was not that good I left. Some would ask as a Christian were youy offended? No, It is to be expected that a bunch of godless movie makers who pat eachother on the back for all the awfull movies they make every year would make another crappy movie. But being open minded i said, why not. To those of you debating on wether to go or not. I can not say. If you are looking for a Biblical story here, you will not find it. If you are looking for a lot of death, global warming propoganda, and are an agnostic vegan, that enjoys middle school plays where they have no family or friends participating, this film is for you.

  2. Victoria says:

    Just saw it. Connelly and Crowe are excellent, but Watson is terrible. She just can’t act.

  3. Since it’s now just Saturday afternoon, the headline is completely bogus. Noah has NOT earned 40 million. How about we wait until Sunday night to post that headline?

More Film News from Variety