Box Office: ‘I, Frankenstein’ a Monster Mess as ‘Ride Along’ Aims for Another Victory

Box Office: 'I, Frankenstein' Monster Mess

Matthew McConaughey's 'Dallas Buyers Club' looks to join post-Oscar nomination action in wide release

With only one wide release, Lionsgate’s “I, Frankenstein,” which is tracking modestly in the low to mid-teens range, holdovers including “Ride Along” and “The Nut Job” will be responsible for keeping domestic B.O. from slumping below this time last year. “Ride Along” is expected to top the B.O. for a second week, with expectations in the $20 million range.

Last weekend, Universal’s “Ride Along” scored a record debut over the Martin Luther King holiday, grossing $48.6 million in four days. Open Road’s “The Nut Job” will compete for second place somewhere around $13 million.

“Ride Along” has grossed $52.5 million through Wednesday; “Nut Job” reached $27 million domestically.

In addition to the existing Oscar-nominated pics in wide release, such as “American Hustle” and “August: Osage County,” Focus Features expands “Dallas Buyers Club” to 1,110 locations. The film broadened to 419 locations last weekend and has cumed north of $18 million in 12 weeks.

Fox Searchlight also expands “12 Years a Slave” to 1,231 theaters, up from 761. Pic has cumed north of $40 million and counting.

“I, Frankenstein,” which cost $65 million to produce from Lakeshore Entertainment, launches at 2,753 Stateside playdates, including 3D and Imax locations. The film’s marketing was targeted mostly to younger auds, as well as genre fans, with media buys on such shows as “American Horror Story,” “Sportscenter,” “Teen Wolf” and “Bitten.” This time last year, Paramount launched a similarly targeted 3D fanboy pic, “Hansel and Gretel: Witch Hunters,” which grossed $19.7 million domestically in three days.

“I, Frankenstein” stars Aaron Eckhart as the sub-human creation caught in a battle between vigilante gargoyles and demons. The film is directed by Stuart Beattie, who wrote the script based on the graphic novel by Kevin Grevioux.

The film’s expected week opening doesn’t mean Lionsgate will be hurt financially, given the company has limited exposure on the film (Lakeshore ultimately footed the P&A bill). Pic’s overseas rights were pre-sold by Lakeshore Intl.

Meanwhile, Lionsgate’s sister company, Roadside Attractions, launches the Vanessa Hudgens coming-of-age drama “Gimme Shelter” at 384 locations on Friday.

Bowing

Film (Distributor): Locations

  • I, Frankenstein (Lionsgate): 2,753
  • Gimme Shelter (Roadside): 384
  • Gloria (Roadside): 3
  • Run & Jump (IFC): 2

Expanding

  • 12 Years a Slave (Fox Searchlight): 761-1,231
  • Dallas Buyers Club (Focus): 419-1,110

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 7

Leave a Reply

7 Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  1. LOL says:

    America loves N.W.A.

  2. harry georgatos says:

    How do such lame movies get green lit in Los Angeles? The last two weeks has seen some sorry movies get released that have little interest to series movie-goers of genre films and serious films. A donkey would have better judgement in picking genre ground-breaking films then the over-paid monkeys running film studious. Share holders should stand-up and have these grifters removed from their ivory towers!!!!!

  3. I, Daniel says:

    It will be a pleasant surprise if both Ride Along and Nut Job can pull in their respective forecast numbers of $20 million and $13 million. But keep in mind both films completely cratered on Tuesday. Ride Along lost 70% of its audience and Nut Job had a +80% loss in audience attendance that day. Both have been slow to recover this week with Ride Along earning just $700,000.00 more than Jack Ryan: Shadow Recruit (approx. 1.1 million)yesterday. Hollywood is hoping for a strong weekend rather than a slump but it’s possible that Ride Along will take a +60% loss this weekend, ditto for Nut Job, and Frankenstein probably arrives DOA, just as Hercules a few weeks ago.

    • Michael Anthony says:

      A big factor this week and the next is the extreme cold and snowstorms. Its one of the reasons January B.O. can be poor.

  4. Martin says:

    Two weekends in a row with suck new releases. Thanks for nothing, Hollywood.

  5. kenmandu says:

    .More appropriately — “Oy, Frankenstein!

  6. kenmandu says:

    More appropriately — “Oy, Frankentein!

More Film News from Variety

Loading