‘Sholay 3D’ Disappoints at the Box Office

'Sholay 3D' Disappoints the Box Office

Converted Bollywood classic fails to draw audiences

Turns out Indians were not all that interested in “Sholay 3D” as the box office after four days in Indian theaters reached 63 million rupees ($1.01 million) from 1,000 screens.

Theaters were at 60%-70% capacity, according to exhibitors. Although the Amitabh Bachchan-Dharmendra starrer beat the other new release “Mr. Joe B. Carvalho” at the box office, the 3D conversion cost the producers $3.5 million.

Dhoom 3,” with Aamir Khan, is still going gangbusters in theaters at 90% capacity, according to exhibs, and may be drawing all the oxygen.

The re-release of the 1975 blockbuster “Sholay” had the support of its stars, who include Bachchan and Dharmendra’s respective wives, Jaya Bhaduri and Hema Malini. Sanjeev Kumar, the other lead in the all-star cast, died in 1985. But the film’s director Ramesh Sippy went to court to regain copyright to the film, which is now with his nephew, however the Mumbai High Court rejected his plea and Maya Digital Studios completed the 3D conversion.

Filed Under:

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 2

Leave a Reply

2 Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  1. kaushik goswami says:

    its an all time classic, this 3D version gives us another opportunity to view this epic film with the full family.

  2. bpatty says:

    Bullshit! This weekend, Sholay will dominate!

More Film News from Variety

Loading