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Tokyo Market to Synchronize With Festival in 2015

TOKYO — Organizers of the Japan Content Showcase will next year return the market to dates that coincide with the main Tokyo International Film Festival.

Nevertheless they declared the 2014 mart (Oct. 21-23 ) a success, pointing to a record number of exhibitors (331) and registered buyers (1,158). 

Held at the Hotel Grand Pacific Odaiba in the Tokyo Bay area, the JCS included TIFFCOM (films and TV shows), TIMM (music) and Tokyo International Anime Festival marts.

A total of nearly 18,000 participants visited the booths of leading Japanese TV networks, producers and distributors, and the national stands of countries from Cambodia to Cote d’Ivoire, and attended the various seminars, parties and other events.  

Complaints could be heard about the distance (“It’s too far from central Tokyo,” said one delegate) and the scheduling of the market ahead of the Tokyo fest (Oct. 23-31).

TIFFCOM director Mika Morishita, however, noted that the timing of market was dictated by the hotel’s own schedule. “We had no choice but to do it this way, but next year we plan to have the market together with the festival as usual,” she said. The location, though, will again be Daiba, about 30 minutes from the festival’s main Roppongi Hills venue by shuttle.  

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