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Netflix Sets Premiere Date for Eli Roth’s ‘Hemlock Grove’ Season 2

Netflix’s supernatural thriller “Hemlock Grove” was not its most buzzed-out original series, but audience reception evidently was strong enough that the show is coming back to the service for a second run in July.

All 10 episodes of the sophomore season of “Hemlock Grove,” from exec producer Eli Roth, will premiere on Friday, July 11, at 12:01 a.m. Pacific in all territories where Netflix is available. Series is based on Brian McGreevy’s novel of the same name and is produced by Gaumont International Television.

“Hemlock Grove” did not receive the level of critical acclaim or attention of Netflix’s “House of Cards” or “Orange Is the New Black.” Netflix does not release info on viewership, but execs have noted previously that originals catering to more niche auds — and aren’t confined to traditional TV formats — are important for attracting and retaining members.

“Hemlock Grove,” about a series of strange events in a small Pennsylvania town, stars Famke Janssen (“X-Men”), Bill Skarsgård (“Simon & The Oaks”), Landon Liboiron (“Terra Nova”) and Dougray Scott (“Mission Impossible II”). Season two picks up with the residents of Hemlock Grove coming to grips with the shocking massacre inflicted by one of its deadliest creatures.

Said Roth, “Netflix has been an incredible partner, and whenever we wanted to take the story in a dangerous direction, they encouraged us to go even further — into a scarier, darker, and sexier place. We guarantee you won’t see anything like this anywhere else on television.”

Series was the first foray into TV by biscreen horror-meister Roth (“Hostel,” “Cabin Fever”). It was developed by Brian McGreevy and Lee Shipman and is executive produced by Roth, Charles Eglee, McGreevy and Lee Shipman, Eric Newman and Michael Connolly.

“Hemlock Grove” season one earned two 2013 Emmy Awards nominations, for original main title theme music and special visual effects.

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