Cinedigm to Launch ‘Family-Friendly’ Online Movie Subscription Service


Cinedigm is launching a direct-to-consumer subscription movie service on the Internet, in partnership with The Dove Foundation, which provides ratings for family-friendly and faith-based content.

The Dove Movie Channel streaming service will feature selections from Cinedigm’s library of movies, as well as acquired content and original programming. All content released on the channel will meet the guidelines of the “Dove Seal” in order to be programmed on the service.

According to Cinedigm, the Dove Movie Channel will launch in the first quarter of 2015. Studio said films such as “Antboy” (pictured above) and “God’s Not Dead” are illustrative of the fare that will be featured on the service. Pricing is not yet available.

“We are excited to partner with The Dove Foundation to meet the acute need for an over-the-top subscription service providing prescreened, curated and wholesome family-friendly content,” Cinedigm CEO Chris McGurk said in a statement. “The Dove Foundation offers families the highest degree of confidence that they will be viewing only appropriate entertainment from a source they can trust.”

Cinedigm has launched documentary film channel Docurama, which is available on devices including Roku, Xbox consoles and Samsung TVs. This fall, Cinedigm plans to launch a Comic-Con-themed digital network, dubbed ‘ConTV, in partnership with convention organizer Wizard World.

The Dove Foundation, based in Grand Rapids, Mich., bestows a “Family Friendly” seal on entertainment it deems acceptable for kids. The nonprofit organization is dedicated to encouraging the entertainment industry to create movies that are “appropriate for family viewing.”

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