You will be redirected back to your article in seconds

Court Gives TAM Temporary Relief In India TV Ratings Revamp

MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.
 
The policy guidelines issued by the Indian government in January said that no investor could have more than 10% equity holdings in both a TV ratings agency and a broadcaster or advertising company.

Since TAM is owned by advertising giant WPP’s Kantar and Nielsen India, this effectively would have meant the end of the agency – and that India would have been without TV ratings — once the guidelines came into effect later this week (Feb. 15).
 
To counter this, Kantar took the Indian government to court. The Delhi High Court has delayed the section of the guidelines that deals with cross-holdings until the next hearing on March 6, thus allowing TAM to continue issuing ratings till then.

The Court has also directed TAM to publish a complete list of its stakeholders within two weeks along with details of their main clients.
 
A new ratings agency led by the Broadcast Audience Research Council (BARC) is expected to begin functioning in the last quarter of 2014. BARC has confirmed that its technology partner will be French audience measurement agency Mediametrie, in which another advertising giant Publicis Omnicom has a stake. 

More Biz

  • Bill OReilly Roger Ailes Sexual Harrassment

    Bill O'Reilly, Roger Ailes Still Loom Over Fox's Business (Analysis)

    MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.   The policy guidelines issued by the Indian government in January said that no investor […]

  • Monica Macer

    MPTF's NextGen Member Monica Macer: 'We Believe in Taking Care of Our Own'

    MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.   The policy guidelines issued by the Indian government in January said that no investor […]

  • Éric Salvail Suspends Career After Sexual

    Quebec Radio Star and Producer On Leave Over Sexual Harassment Allegations

    MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.   The policy guidelines issued by the Indian government in January said that no investor […]

  • Roy Price

    Harvey Weinstein Fallout: Entertainment Figures Accused of Sexual Harassment

    MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.   The policy guidelines issued by the Indian government in January said that no investor […]

  • Harvey Weinstein

    Colony Capital Has Three-Week Window to Avert Weinstein Co. Bankruptcy (EXCLUSIVE)

    MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.   The policy guidelines issued by the Indian government in January said that no investor […]

  • Mark Baker Warner Music Group

    Warner Music Group Names Mark Baker VP of Public Policy & Government Affairs

    MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.   The policy guidelines issued by the Indian government in January said that no investor […]

  • Lupita Nyong'o Harvey Weinstein

    Lupita Nyong'o Details Harvey Weinstein's Advances Toward Her in Op-Ed: 'I Felt Unsafe'

    MUMBAI — The Delhi High Court on Wednesday issued a stay order on some sections of the television ratings policy guidelines that were challenged by Kantar Media, one of the stakeholders in TAM Media Research, India’s only TV ratings agency.   The policy guidelines issued by the Indian government in January said that no investor […]

More From Our Brands

Access exclusive content