Delta Airlines has gone back in time with its latest in-flight safety video, continuing the trend of carriers looking to entertain, while educate their passengers.
The short features icons Alf, Atari, Teddy Ruxpin and Rubik’s Cube, and makes enough references to big hair, spandex and neon to send any 1980s-lover’s heart aflutter. It even includes a cameo by Kareem Abdul-Jabbar as a co-pilot.
Ad agency Wieden & Kennedy, New York, developed the nearly five-and-a-half-minute video, directed by Matt Aselton and Azazel Jacobs and produced by Arts & Sciences.
The new take on the in-flight safety demonstration before a plane takes off comes as more airlines are installing seatback screens on their flights, including in economy class, and finding ways to entertain passengers through video.
Delta has produced entertaining in-flight safety shorts before, with this one airing during the holidays.