Hollywood Center Studios Betting on Production in L.A.

Hollywood Center Studios Bullish on LA

Hollywood Center Studios, one of the oldest lots in California, is making a $50 million bet on continued demand for its soundstages at a time when the state is sweetening its incentive program.

“Although film production has largely left L.A., a lot of TV production remains here due to the creative talent that resides in L.A.,” notes spokesman Alan Singer. “There is still a significant need for soundstages, sets and equipment.”

The Singer family, which bought the property from Francis Ford Coppola in 1984, is finalizing plans to remove old buildings and replace them with a 106,000-square-foot office complex and a 360-car parking structure that would open in 2017.

Those plans began taking shape a decade ago, when the owners bought a complex of buildings and land at the corner of Seward and Romaine. Modifications that include additional property for the parking structure must be OK’d by planning entities, said the studios’ president, Timothy Mahoney.

The current campus is home to more than a dozen shows on a dozen stages, control rooms, production offices and dressing rooms.

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  1. john kelso local 44 SPFX says:

    Google “Film” Georgia, Louisiana, British Columbia, New Mexico, New York, New Zeeland, London, Toronto, etc. The State sponsored marketing and kick backs will blow your mind.

    California’s $330 million is way to whimpy if the purpose was to get back on the Leader Board.
    Los Angeles will be a junior player at best.

    There are virtually no Directors or Stars who will choose Los Angeles anymore.

    Below the line talent is moving, retiring, or changing careers.

    The next generation of talent is being trained by Los Angeles talent in all the above Runnaway locales.
    With no training in Los Angeles, the one advantage we have is fading very fast.

  2. john kelso local 44 SPFX says:

    $330 million will not put Los Angeles anywhere near its glory days. At best LA will remain a “small” player in the industry. As long as there are dozens of “Discount” kick back places to film why would anyone shoot here. The California guys love to go out of town and train the locals our trade craft.
    The needs of few out weigh the many.

  3. malibujd44 says:

    The parking structure looks like its almost done. I can’t believe it took a hundred years to build one. Street parking is almost impossible around there. Hope they don’t charge like Paramount does. Never been able to figure that one out. You pay ten bucks and you get it back when you leave. Everybody who goes there is obviously going to Paramount since there is no other real industry around there except for the cemetery WEIRD!!!.

  4. It’s good to see confidence expressed this way. Now if they industry could collectively do the same by developing a suitable facility that would truly honor the history and importance of Hollywood in changing the culture of the entire planet. It will take people of much larger vision than is seen here today.

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