You will be redirected back to your article in seconds

WWE Reaches 20 Million Unique Viewers in a Single Week

Numbers count views for 'Raw,' 'SmackDown,' 'Total Divas,' 'Main Event,' 'WrestleMania 29'

WWE has reached a recent milestone, with its programming watched by 20 million unique people in a single week, the company said.

While the number is not an historic record, it is a key stat for a program producer at a time when viewers, especially young men, are getting harder to reach by broadcasters and attract each week to their series.

The 20 million figure counts unique viewers across all of its series, including “SmackDown” on Syfy; the special broadcast of “WrestleMania 29” on NBC; new reality show “Total Divas” on E!; “Raw” on USA Network; and “Main Event” on ION Television.

Altogether, when added up, they are higher than the Nielsen average most often used because they count people who tuned in to a show for only six minutes. Nielsen typically releases those stats two days after a show airs.

WrestleMania 29” first aired as a PPV in April, with the event taking place from New Jersey’s MetLife Stadium.

The special airing on NBC improved the network’s ratings by 39% with males 18-49 during the time period over the past four weeks and was watched by more than 3 million, ranking No. 1 among most male demos.

SmackDown” was the most watched program on cable among all males on Aug. 2. Show drew 4.3 million uniques.

Total Divas,” airing Sundays on E!, grew viewership in its second week on Aug. 4, and was up in most key demos, including 18-49 by 4%, 18-49-year-old women (5%) and total viewers (14%). It was the most watched unscripted series for the time period. Series episode was repeated several times during the week.

Monday Night Raw,” on Aug. 5, also attracted 8 million unique views and was watched by more 18-34-year-old males than any other program on broadcast TV.

And “WWE Main Event,” airing Wednesdays on ION Television, was watched by more viewers than every program on The CW, AMC, Spike TV or Bravo, WWE said.

More Biz

  • Shia LaBeouf Toronto Film Festival

    Shia LaBeouf Found Guilty on Count of Obstruction in July Arrest

    WWE has reached a recent milestone, with its programming watched by 20 million unique people in a single week, the company said. While the number is not an historic record, it is a key stat for a program producer at a time when viewers, especially young men, are getting harder to reach by broadcasters and […]

  • Scrips Discovery Partnership

    A Merger Between Scripps and Discovery Could Be a Smart Fit

    WWE has reached a recent milestone, with its programming watched by 20 million unique people in a single week, the company said. While the number is not an historic record, it is a key stat for a program producer at a time when viewers, especially young men, are getting harder to reach by broadcasters and […]

  • Warner Music Group Logo

    Miles Leonard Leaving Parlophone, Mark Mitchell Named Co-President

    WWE has reached a recent milestone, with its programming watched by 20 million unique people in a single week, the company said. While the number is not an historic record, it is a key stat for a program producer at a time when viewers, especially young men, are getting harder to reach by broadcasters and […]

  • Vogue, Vice Will Team Up in

    Vogue, Vice Will Team Up in Bid to Win Ad Dollars at Omnicom Showcase

    WWE has reached a recent milestone, with its programming watched by 20 million unique people in a single week, the company said. While the number is not an historic record, it is a key stat for a program producer at a time when viewers, especially young men, are getting harder to reach by broadcasters and […]

  • Highest Paid Actors

    DMG China Readying Investment in Forbes

    WWE has reached a recent milestone, with its programming watched by 20 million unique people in a single week, the company said. While the number is not an historic record, it is a key stat for a program producer at a time when viewers, especially young men, are getting harder to reach by broadcasters and […]

  • magic leap logo

    Magic Leap Confirms $500 Million Finance Round Led by Temasek

    WWE has reached a recent milestone, with its programming watched by 20 million unique people in a single week, the company said. While the number is not an historic record, it is a key stat for a program producer at a time when viewers, especially young men, are getting harder to reach by broadcasters and […]

More From Our Brands

Access exclusive content