MSNBC will air a two hours of live programming related to an awards program celebrating Latino contributions to entertainment as part of a broader partnership between parent NBCUniversal and the National Council of La Raza, a civil-rights and advocacy organization.
The group’s “American Latino Media Arts Awards” will air live on TV for the first time since its inception in 1995, the two parties said in a statement Monday. At 10 p.m. September 27, MSNBC will air a one-hour live special broadcast of the awards program, followed by a one-hour discussion of issues affecting the Latino community hosted by MSNBC news anchor Alex Wagner. At present, MSNBC airs documentary programming Fridays at 10 and 11 p.m.
“We hope this is just the beginning of a long relationship between MSNBC and NCLR,” said Phil Griffin, MSNBC’s president, in a prepared statement.
The special will be produced by lavio Morales, Sergio Alfaro and John Ehrhard, executive producers of Latino-led Big Vida Entertainment, along with Evan Longoria, and Janet Murguia, president and CEO fo National Council of La Raza.