‘Killing Kennedy’ Draws Record 3.4 Million for National Geographic Channel

Sunday's premiere outperforms 'Killing Lincoln' as well as 'Inside 9/11'

National Geographic Channel set a network viewership record Sunday night with its premiere of original movie “Killing Kennedy.”

According to preliminary estimates from Nielsen, “Killing Kennedy” averaged 3.4 million viewers from 8 to p.m., a slight increase over the 3.35 million that tuned in for the net’s “Killing Lincoln” in February.

Prior to this year, the largest audience for NGC had come in August 2005, when about 3 million watched “Inside 9/11.”

From Scott Free Productions, “Killing Kennedy,” starring Rob Lowe and Ginnfer Goodwin, was based on the book “Killing Kennedy: The End of Camelot” by Bill O’Reilly and Martin Dugard. NGC will air encores of the movie Friday night at 8 and 10.

The hashtag #killingkennedy trended worldwide Sunday night on Twitter, becoming the No. 1-trending topic in the U.S., and across both Trendrr and Social Guide. “Killing Kennedy” also ranked among the top 10 for  social mentions among all primetime cable programs airing Sunday night.

It’s one of a slew of projects timed for the 50th anniversary of JFK’s assassination. Among the projects are PBS’ two-night documentary “American Experience: JFK,” History’s “JFK Assassination: The Definitive Guide and TLC’s “Letters to Jackie.”

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